Alkali Beauty Haircare
Iconic haircare created by stylists. More than just shampoo
Not your average purple shampoo 💜
Unicorn Ice delivers some serious toning power while leaving the hair soft & conditioned.
Unicorn Ice is extremely hydrating and pH balanced to help bring the hair back toward its natural pH after the alkalinity of the lightening process.
Perfect post bleach, before your toner, or for brushing out a tease when creating a balayage.
🆒
Video by the talented ✰ 𝐉𝐚𝐦𝐞𝐬 𝐋𝐞𝐭𝐨 | 𝐋𝐀 𝐇𝐚𝐢𝐫 ✰ 👑
10/02/2026
Flashback Friday to the 💙DENIM AND DIAMONDS💎 yacht party from symposium 2026 ✨
09/30/2026
✨ STYLIST OF THE MONTH ✨
Meet Coree Coley Scrittorale 🩷
2026 Alkamist of the Year & creative color SUPER STAR 💫 known for her signature lived in vivids! She creates bold, dimensional color with soft, seamless blends!
She’s passionate about the art of hair, but even more passionate about the people sitting in her chair. For Coree, being a stylist means creating beautiful hair while also being a trusted sounding board. She is a source of encouragement while giving her clients their dream hair 😍
When she’s not behind the chair, she’s usually traveling, educating, or cheering on her boys at their baseball and basketball games (sometimes you’ll even catch her coaching)! She’s all about creativity, connection, and sharing what she knows with the people around her.
HER ADVICE TO NEW STYLISTS ✏️
“Do it all at least once. Don’t be afraid to try new things because that’s how we learn.”
🩷🩷🩷
How did you get started in hairstyling?
“I think I’ve wanted to be a hairstylist since I was two. If I wasn’t the first girl in the NBA, I wanted to do hair. 😂 I grew up watching my sister do hair, and around 11 years old I started sneaking into her color closet and mixing up so many potions. I’m probably the reason she never had that 6N she always needed.”
Is there a hair trend you’ll always love?
I’ll forever love calico. “Kelly Clarkson hair” was my absolute favorite. I actually started doing my own hair in high school because stylists were scared to give me the high-contrast chonk I dreamed of. My motto was, “Well, if I mess it up, I’ll just color it back dark.”
Coffee or tea?
I actually enjoy the taste of coffee. I love a plain hot coffee with a splash of unsweetened oat milk. However, I never say no to anything clients bring me. Especially in coffee form. ☕️
What’s a little-known fact about you? 🤫
I have metal plates, rods, and screws in my right leg. There’s only a 5-degree range of motion in my ankle, so you’ll always see me in boots or sneakers.
If you could travel anywhere right now?
Southern Italy. That’s the dream.
09/28/2026
Ready to try something new at an awesome price? Use code lift at checkout for $5 off.
ONLY AVAILABLE FOR LICENSED PROFESSIONALS
Designed for stylists who create magic behind the chair, Unicorn Lift is a premium blue powder lightener formulated in Italy for effortless blonding artistry.
Unicorn Lift delivers up to 9+ levels of lift while featuring integrated bond support to help care for the integrity of the hair throughout the lightening process.
UP TO 9+ LEVELS OF LIFT
Powerful lightening performance for creating everything from luminous blondes to high-impract transformations.
BLUE POWDER TECHNOLOGY
Designed to help counteract unwanted warm, orange tones during the lightening process.
FORMULATED IN ITALY
Crafted to meet the high standards of professional blonding.
INTEGRATED BOND SUPPORT
Formulated with bond support to help care for the integrity of the hair throughout the lightening process.
LESS PLASTIC. MORE MAGIC.
Unicorn Lift now uses 88% less plastic packaging than our previous lightener. A more thoughtful approach to packaging, without compromising the magic inside.
09/16/2026
Thank you for a beautiful Symposium weekend. 🤍
To every stylist who traveled from near and far, thank you for making this weekend so special. There is nothing like a space built on sharing knowledge, lifting each other up, and stylists supporting stylists.
Together, we rise. ✨
Do the crazy thing.
We believe in you. We support you.
No dream is too big.
Remember your million-dollar mindset. 💰
We miss you all already. 🥹
A HUGE congratulations to our 2026 Alkamist Award recipients:
✨ Alkali Beauty Positivity Award
Orange County Hairstylist ☀️ Vivids & extensions
For your kindness, encouragement, endless positivity, and the beautiful energy you bring everywhere you go. You always find the bright side 🤍
✨ Inspiration of the Year
Inclusive Hair Studio • Orange County, CA Happy Lab East Coast- Bryan Taborga Happy Lab Education🌈
For helping create a kinder, more beautiful, and more inclusive world, and for the incredible work you continue to do in the LGBTQ+ community. 🏳️🌈🤍
✨ 2026 Alchemist of the Year
Coree Coley Scrittorale
This has been a long time coming. ❤️ An incredible stylist, an incredible mother, just such an incredible human. Your joy and laugh are contagious. We all deserve friends who believe in us before we believe in ourselves, and Coree is that girl. Keep growing queen!!
Until next time, Alkamists. We love you! 🤍
09/13/2026
BLONDE, BUT MAKE IT COOL. ❄️
There’s blonde.
And then there’s Alkali blonde.
UNicorn Lift × Unicorn Ice
One creates the canvas.
The other perfects the tone.
Unicorn Lift takes you up to 9+ levels with blue powder technology and integrated bond support—because powerful blonding should never mean compromising the artistry.
Then comes Unicorn Ice.
Chromatic violet.
Silky hydration.
That unmistakable cool-girl blonde.
No brass. No dullness. No apologies.
Just bright, luminous, expensive-looking blonde.
Individually, they’re exceptional.
Together, they’re the art of cool.
🦄 LIFT. TONE. ICONIC.
BlondeArtistry LuxuryHaircare BlondeSpecialist ProfessionalHaircare HairColor CoolBlonde
09/11/2026
Coming in hot this weekend, THE ART OF COOL! Are you ready??????
09/07/2026
Perfect for all seasons.🦄 Wishing everyone a peaceful and restful labour day. Enjoy the last days of summer.☀️
09/04/2026
Cruelty free is always chic 🐰
09/02/2026
TEASE SPRAY is the va-va-voom your hair has been waiting for! Instant lift, separation, and touchable texture without the crunchy aftermath.
Big volume. Big texture. Big attitude.
Because sometimes your hair needs to be the biggest tease in town. 😉
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