Etched Beauty

if your getting up to or are 40+ and makeup bag hasn't changed since 2010 but your skin has... we need to talk

this page is your permission slip to relearn your face — no shame, no fear talk, just technique, skincare, beauty products, tips & tricks that actually work now.

follow along and drop a "same" if you're just now figuring
this out too

wait I forgot to say — this is ALSO for you if you're not a mom, just tired of makeup that stopped working lol

what's the ONE thing about your makeup that stopped working? tell me below

the brow routine i default to when i’m rushing out the 🚪

and

still want them to look right.

fine tip pencil + a flexible gel that actually holds all day, no flaking and no crunch.

also using their brow serum every night TRYING to grow my brows back after decades of over-tweezing them into oblivion. 🤦🏼‍♀️

Where my older millennials at?!?!? Pam Anderson… Baywatch… those brows thin as thin could be

GUILTY 🙋🏼‍♀️

Say BROWS in the comments, I got you 👇😉

💕

the pro trick for erasing dark circles after 40 (and it’s not more concealer) 🤍

here’s what nobody tells you — your corrector should match your circles, not just your skin.

if your circles lean more bluish-purple, you want a peach corrector. if your under eyes are a shadowy brownish color, or you’re on the lighter side, a pinkish corrector is going to cancel it out so much better!

No more cakey under eyes!

Remember LESS IS MORE…

get that part right and your concealer just a touch lighter (1-2 shades) everything else actually works the way it’s supposed to.

Drop a ❤️ and save this before your next glam sesh🫶

not gonna pretend i have my life together this morning, but i do have this: light neutral shadow (matte or satin, whatever’s in your palette) + a small pencil brush, packed right into that inner corner triangle by your tear duct. blend it up slightly toward the brow. that’s genuinely the whole hack.

30 seconds and suddenly you look like a person who slept.

you did not.

but you look like it, and honestly that’s the win.

save this for the next “did you sleep ok?” morning — you know the one…. School is about to start again 🫩🤪

comment how many hours you got last night…. Be honest 💤