Alicia Kags

Let’s be clear: I am the youngest boomer alive. Truly birthed into the wrong generation. I can barely work a PDF, and copy-pasting without a mouse felt like a marathon. And yet — here I am.

This whole thing started because I wanted to prove that you don’t need a huge following or a fancy media kit to go after what you want — you just need to be willing to ask, get told no a lot, and keep going anyway.

I’m not emailing just anyone. I’m reaching out to the brands we already use and love — the ones that actually pair with how we live: invest with intention, spend on purpose. 🧳✈️

Know a brand that fits our vibe? Tag them below 👇🏼Bonus points if it’s something we already use and love (we’re picky).

Follow along to watch this unhinged experiment play out in real time.

People always ask if I buy individual stocks. I don’t — and I’m not sure I ever will. Betting on one company feels like a gamble, not a strategy. Instead, I hedge my bets with two ETFs: VOO (US market) and VXUS (international market). Simple, diversified, and it doesn’t require me to pick winners.

This $100K goal isn’t sitting in one account either — it’s spread across my taxable brokerage, Roth IRA, 401(k), HSA, and 529. Building wealth on my terms, without waiting. 🌱

Follow for more real talk on investing + living well at the same time.

We all know I love a bet 🎰

So here’s the deal — you already know I’m cold-emailing 100 brands this month for the London/Paris/Ghent trip. Now I want YOU in on it.

Place your guess:
📦 How many brands send PR packages?
💰 How many brands say yes to a paid collab?

Closest guess in each category wins $50, sent straight to you.

📌 To enter: follow Alicia Kags | Wealth Without Waiting + drop your two guesses in the comments below. If two people land on the same number, the first comment wins.

I built my whole following on radical transparency about numbers — feels only right that you get a stake in these ones too. Winners announced once the outreach wraps, likely mid September! Guessing will close on August 10th.

This promotion is not sponsored, endorsed, administered by, or associated with Instagram or Meta.

100 brands. One email each. And I’m doing it in front of everyone.

That’s terrifying, honestly. But no one’s ever died of embarrassment, and if I’m going to build this page on radical transparency, that has to include the parts that might not work.

If it’s all no’s, we still go to London, Paris, and Ghent — that’s what real financial freedom buys you. If it’s a yes, I’ll be genuinely shocked.

Following the whole thing here — messy parts included. Follow to see what happens 👇🏼

She keeps these vibes right ✨