Formula 18

Skincare doesn’t have to be complicated to make a difference. 💛
SKINJOY keeps it simple with everyday skincare essentials designed to make caring for your skin easy, from face to body.
Whether your skin is normal, dry, oily, or breakout-prone, you can build a straightforward routine around what your skin needs without unnecessary steps or an overwhelming lineup of products.
Simple skincare. Easy routines. Made for everyone. ✨

Great color starts with protecting the integrity of the hair throughout the service. 🌿
That’s the purpose behind FORMULA 18 Plant Based Reinforcement Additive. Designed for professional use, it’s added directly to color and lightener to help reinforce and strengthen the hair during chemical services, supporting more even color results, improved gray coverage, and stronger, more resilient hair.
Powered by Pea Peptides, Resurrection Plant, and Tamarind Extract, Plant Based Reinforcement gives stylists an added level of support behind the chair without complicating the service.
Because beautiful color isn’t just about the final shade. It’s about caring for the hair along the way.

Give your hair extra support between salon visits with FORMULA 18 Treatment Spray. ✨
Powered by Plant Based Reinforcement, this versatile treatment helps reinforce stressed hair, equalize porosity, maintain color vibrancy, refresh extensions, and support stronger, more resilient hair.
Use it at home to help maintain the beautiful results your stylist creates in the salon and keep your hair looking its best between appointments.
Professional technology. Now part of your at-home routine. 🌿

Join us for a FREE LIVE Zoom class, Fall Restart, featuring THE BIG CHOP. Watch Heather transform the look with a major cut and fresh fall inspiration while sharing her techniques, tips, and creative approach along the way.
Whether you’re ready for a seasonal refresh or looking for inspiration behind the chair, you won’t want to miss this transformation.
FREE LIVE ZOOM CLASS
📅 October 19th
⏰ 10:00 AM PST
💻 Meeting ID: 840 7114 2417
🔑 Passcode: 1818
Tag a stylist who needs to see THE BIG CHOP! ✂️

The FORMULA 18 Styling Pucks may fit in the palm of your hand, but they're packed with the power to transform your style. Whether you're looking for texture, separation, control, definition, or long-lasting hold, there's a puck designed to help you achieve the perfect finish.

Mix, match, and customize your look with professional styling products that work as hard as you do. Because great hair isn't accidental—it's created.

Find your favorite puck and style with confidence.

SKINJOY keeps skincare simple with purposeful essentials designed to cleanse, exfoliate, hydrate, nourish, and refresh your skin from face to body.

Whether you’re starting your morning, winding down at night, or giving your skin a little extra care, SKINJOY makes it easy to build a routine that works for you.

Fewer steps. Less complication. Mighty effective skincare.

Simple. Mighty. SKINJOY. ✨

FORMULA 18 Treatment Spray delivers multiple benefits in one lightweight, leave-in formula. It helps strengthen, hydrate, detangle, smooth, refresh, and improve manageability while leaving hair feeling soft and looking healthy—without weighing it down.

Powered by FORMULA 18 Plant Based Reinforcement, it’s an easy way to give your hair a little extra care every day.

And now, you can take it home. 🙌

FORMULA 18 Treatment Spray is NOW AVAILABLE FOR RETAIL in a NEW SIZE!

Spray it. Leave it in. Love your hair.

FORMULA 18 Treatment Spray is the leave-in favorite that helps strengthen, hydrate, detangle, smooth, refresh, and improve manageability—and now there’s a size for the salon and a size to take home.

✂️ PROFESSIONAL SIZE
Stays Professionals Only, giving stylists the full-size Treatment Spray they know and love for use behind the chair.

🏠 NEW RETAIL SIZE
Now available for clients to take home and continue the benefits of Treatment Spray between salon visits.

Same FORMULA 18 Plant Based Reinforcement. Same professional performance. Now from the salon chair to your home routine.

Join X FORMULA 18 for a FREE LIVE Zoom Class featuring not one, but TWO transformations!

Watch Heather refresh one look with a beautiful seasonal update, then take another transformation all the way with THE BIG CHOP. From fresh inspiration to a dramatic change, you’ll get to see Heather’s techniques and creative process unfold LIVE.

✨ A REFRESH
✂️ THE BIG CHOP
🔥 REAL-TIME EDUCATION & INSPIRATION

📅 October 19th
⏰ 10:00 AM PST
💻 FREE LIVE Zoom Class

Meeting ID: 840 7114 2417
Passcode: 1818

Grab your coffee, log in, and get ready to learn, watch, and be inspired. You don’t want to miss this transformation!

FORMULA 18 was created with a commitment to combining plant-based innovation with professional performance.

At the heart of the brand is our Plant Based Reinforcement technology, featuring Pea Peptides, Resurrection Plant, and Tamarind Extract—working together to help strengthen, hydrate, protect, and enhance the hair.

From cleansing and conditioning to treatments, color support, styling, and finishing, the FORMULA 18 collection is designed to work as a complete system for every hair type, texture, and style.

We believe professional hair care should do more than create beautiful results. It should support the integrity of the hair throughout the entire process—from behind the chair to everyday care at home.

Driven by Plants. Proven by Professionals.