EmiJay Inc.

EmiJay Inc.

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Heaven-sent hair essentials
The Eyelet Essentials, out now ❀
Shop Sephora + emijay.com A brand founded on bold femininity, supported by high-quality products.

Our Story

When hair accessories became her go-to form of self-expression, Julianne Goldmark decided to make her own. Goldmark launched Emi Jay alongside her mother in 2009 and underwent a brand refresh in 2019. Both effective and effortless, Emi Jay takes a rare approach to hair and beauty, offering reliable products and a strong community. With notable collaborations with Sephora, Frankies Bikin

08/09/2026

Packed, polished, out the door πŸ‘œ

kendall dair uses the Slick Back Bundle to achieve a sleek look lasts all day

Photos from EmiJay Inc.'s post 08/07/2026

Study hard, slick harder πŸ‘©β€πŸ«πŸͺ½

Everything you need for the perfect slick back is now bundled and available on emijay.com

08/05/2026

Beauty guru approved β˜‘οΈπŸ’– Sephora Founder/CCO/Hairstylist CLAUDIA SULEWSKI Lauren Ireland

Photos from EmiJay Inc.'s post 08/05/2026

Slick Back to School is officially in session βœοΈπŸ“–πŸŽ Your favorite styling essentials for polished, all-day hair - packed and ready for wherever the semester takes you.

Shop + save on our Slick Back to School Bundle $96 ($120 value) exclusively on emijay.com

Photos from EmiJay Inc.'s post 08/03/2026

Salt air… 🌊🐚

Photos from EmiJay Inc.'s post 07/31/2026

Digital postcards from your July whereabouts βœ‰οΈπŸ¦

Photos from EmiJay Inc.'s post 07/29/2026

Why Emi Jay? Because doing your hair should feel like the easiest part of your getting ready routine 🀍

Shop the world of EJ Sephora + emijay.com.

Photos from EmiJay Inc.'s post 07/27/2026

Bc your favorite things deserve to be displayed πŸ₯ΉπŸΆπŸŒΈ A limited edition EJ collectors piece arrives tomorrow 7/28 @ 9am PST, exclusively on emijay.com

Photos from EmiJay Inc.'s post 07/24/2026

A dream EJ summer day, time-stamped πŸšπŸ“πŸΈ What plans are you looking forward to this weekend?

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Address


New York, NY

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm