RITUALS Salon & Spa
Rituals Salon Spa has been an Aveda Concept Salon & Spa for over 25 years. Offering hair, skin and nail care services. Full menu available on our website.
Haircuts for all
We use Aveda hair color in all of our coloring services. Customized Facials
Manicures/Pedicure
Waxing services.
💕 Beauty with a Purpose 🎀
This October, we’re thinking pink in support of Breast Cancer Awareness Month! 💗
Pamper your hands while making a difference with Aveda’s Limited-Edition Hand Relief featuring the beautiful Beautifying Aroma! 🌸
Infused with the uplifting aromas of rosemary, lavender, and bergamot, this luxurious hand cream nourishes your skin while treating your senses to a little moment of self-care. 🌿✨
🎀 Just $20 each
💕 $10 from every purchase supports breast cancer research! Supplies are limited, stop by Rituals today!
10/03/2026
🍂 Fall is here, time for fall hair!🍂
Warm ribbons of cinnamon, mahogany + brunette melt together for the perfect autumn refresh. 🤎✨ All the shine, depth, and cozy fall vibes.
AvedaColor
10/02/2026
This will ALL-ways be one of our favorites
Already using it? Keep it going. Haven’t tried it yet? Ask your stylist about
Aveda One For All at Rituals Salon and Spa!
10/01/2026
Dare we say it? 🙈
Gifts that give more. It’s time to start thinking about the holiday season and
everything you need for effortless styling, protection and shine. Find Aveda
favorites for everyone on your list, or treat yourself to something new.
Stop by Rituals Salon and Spa to shop our holiday favorites and get gift-ready. Holiday will be on display Nov 1!
The power's in your hands 🩷 Beautifying Hand Relief™ Moisturizing Creme
is available now at Rituals Salon and Spa. $10 of your purchase* helps fund
cruelty-free breast cancer research through the Breast Cancer Research
Foundation®.
*In support of The Estée Lauder Companies’ Breast Cancer Campaign,
Aveda will donate $10 USD from the purchase of Beautifying Hand Relief™
Moisturizing Creme with a maximum donation of $320,000 to support
cruelty-free research through the Breast Cancer Research Foundation®
(BCRF) from September 29, 2026 - June 30, 2027, or until supplies last.
BCRF is dedicated to advancing the world’s most promising research to
eradicate breast cancer.
09/25/2026
✨ Meet the Staff: Sarah ✨
Meet Sarah, owner of Rituals Salon & Spa!
With more than 25 years behind the chair, Sarah has built her career around a true love for the beauty industry and the relationships that come along with it. She has been part of Rituals for over 19 years and has proudly owned the salon for the past 9 years.
One of Sarah’s greatest passions is helping others grow. She believes strongly in continuing education, always striving to better herself, and encouraging her team to keep learning, growing, and perfecting their craft.
After so many years behind the chair, Sarah is incredibly grateful for the long-term clientele who have supported her throughout her career. Many have been with her for years and have become so much more than clients. She feels the same way about her Rituals team, who truly feel like family.
When she’s not at the salon, Sarah loves spending time outdoors camping and hiking, traveling, and enjoying music.
For Sarah, Rituals has always been about more than hair and beauty — it’s about people, relationships, growth, and creating a place where both clients and team members feel at home. 🤍
Your color deserves a routine as good as your salon visit The new Aveda
at-home regimen for color-treated hair is here, and it’s exclusively available
at Rituals Salon and Spa.
Keep your color looking its best between appointments. Ask your colorist
about the new regimen at your next visit.
09/21/2026
✨ Meet the Staff: Jessica ✨
Jessica is coming up on an incredible 18 years with Rituals Salon & Spa! 🤍
She began her career with us right out of technical high school and quickly built a loyal clientele thanks to her calming touch, perfectionism, and genuine care for every client who sits in her chair.
While Jessica enjoys bridal styling, she truly shines when it comes to cutting and coloring. Her attention to detail, creativity, and years of experience have made her a trusted stylist and an amazing resource for our team.
Most recently, Jessica was promoted to Lead Stylist, a role that perfectly reflects her passion for helping others learn, grow, and develop their craft. Her exceptional organizational skills and attention to detail also earned her the role of Salon Coordinator, where she helps keep our team supported and everything running smoothly.
Jessica’s loyalty to Rituals, her clients, and her team is truly special. For nearly 18 years, she has continued to show up with dedication, consistency, and a genuine commitment to helping our salon thrive. We are incredibly grateful to have her as part of the Rituals family and as a leader within our salon. Her dedication to her clients, her team, and her craft continues to make such an impact. ❤️
When she’s not at the salon, Jessica loves spending time at the beach and traveling to new places. 🌊✈️
Help us celebrate Jessica and nearly 18 amazing years at Rituals! 🥂
09/18/2026
Meet the Staff ✨ Say hello to Erica, our talented aesthetician!
Erica has been practicing aesthetics for almost 9 years after graduating from Spa Tech Institute in Westborough. Her passion for skincare and continued education has helped her develop an impressive range of knowledge and expertise.
She is certified in dermaplaning through Stonhart Institute and spray tanning through Sjolie, and she continues to advance her education with GM Collin and Aveda.
Before becoming an aesthetician, Erica was also a store manager for a beauty supply company, giving her extensive product knowledge and a great understanding of how to choose the right products for each client’s individual needs.
One of Erica’s favorite parts of what she does is making sure every client feels comfortable, cared for, and truly taken care of from the moment they enter her treatment room. She loves creating a relaxing experience while helping her clients feel confident and beautiful in their skin.
We’re so lucky to have Erica as part of the Rituals family! 🤍✨
09/11/2026
✨ Meet Molly! ✨
Molly joined the Rituals team in 2022 and has grown to become one of our most requested nail technicians. 💅
Known for her incredible attention to detail and creativity, Molly has a talent for bringing her clients’ nail ideas to life. Whether it’s a beautiful classic manicure or a fun, detailed design, she puts care and precision into everything she does.
But it’s not just her talent that keeps her clients coming back! Molly is friendly, welcoming, and genuinely cares about making every client happy and giving them an experience they look forward to.
When she’s not behind the nail table, Molly loves spending time at the beach and listening to music. 🌊🎶
We’re so happy to have Molly as part of the Rituals team! 🖤
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Telephone
Website
Address
646 Central Street
Leominster, MA
01453
Opening Hours
| Tuesday | 9am - 7pm |
| Wednesday | 9am - 7pm |
| Thursday | 10am - 7pm |
| Friday | 9am - 6pm |
| Saturday | 9am - 4pm |
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