Gracie Girl Cosmetics

STUDENT SPOTLIGHT | MEET ERIN ✨

Meet Erin Cheney, one of our Recode students from Columbus, Kansas!

With 20 years of experience as a hairstylist, Erin is no stranger to the beauty industry. As a mom of two boys and a passionate beauty professional, she’s ready to take the next step in her career by adding permanent makeup to her services.

While her current clients are especially interested in brows, Erin is most excited to learn lip blush!

For Erin, it’s about more than expanding her services. It’s about continuing to help women feel beautiful, confident, and comfortable in their own skin.

A little something about Erin: She loves making everything from scratch and is a self-proclaimed plant lady! 🌿

We’re so excited to be part of Erin’s next chapter and can’t wait to watch her grow as a permanent makeup artist.

Welcome to Recode, Erin! 🖤

✨ STUDENT SPOTLIGHT ✨

Meet Shirleyn Nevarez 🤎

📍 Where are you from?
Born and raised in Anaheim, California. I recently moved back to Missouri from Texas!

🤎 What do you do outside of PMU school?
I’m a stay-at-home mom to my two-year-old son, Louis Misael.

✨ What made you decide to pursue permanent makeup?
I started with lashes and brows, and PMU felt like the next step for me. I love the idea of helping women feel more confident. I’m also excited to continue growing in an industry that I truly love and feel called to.

🖊️ What service are you most excited to learn?
Brows & lips but primarily brows! I’ve always had a love for them.

💭 What are you most excited about for your future career in PMU?
The growth, creativity, and connections that will come with it. I want to build something I’m proud of, make women feel confident, and continue using my God-given gifts and creativity for a greater purpose.

🤎 Fun fact:
I’m a TWIN!

We’re so excited to have Shirleyn as part of Recode and can’t wait to watch her grow throughout her training. ✨

“A higher standard” isn’t just something we say.

It’s how we teach. How we practice. And what we expect from this industry.

Education that goes beyond learning a technique.
Ethics that put the client and the integrity of the work first.
Elevated outcomes that come from understanding the why behind every decision.

Permanent makeup deserves more than shortcuts, trends and surface-level education.

That’s the standard we’re building RECODE around.

A natural enhancement is all she needed 🤎

Imagine walking into your appointment nervous about how your brows are going to look… and leaving realizing they’re the perfect color, the perfect amount of definition, and you’re not scared to go out in public afterward.

No harsh brows. No “what did I just do?” moment. Just a little more shape, symmetry + fullness while still looking like you.

As it should be. 👏🏼

📍 Joplin, MO & Bentonville, AR
Now booking

There’s just something about having brows with shape + symmetry. A subtle change that makes your whole face feel more balanced, polished, and put together, even on the no-makeup days.🤎

PMU school looks good on them. 🖤

So proud of these girls and everything they’re working toward. Watching our students learn, grow, gain confidence, and build the foundation for their own careers is exactly why we created The Permanent Makeup Studio & Academy.

And we’re just getting started. ✨

Now enrolling future PMU artists in Missouri + Kansas.
DM LICENSE for program details.