ICUT STUDIO
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European-trained, quality driven
Color correction & precision cuts
Curly hair experts
Bridal & wedding styling
09/22/2026
A new chapter is officially beginning. 🤍✨
After almost four months of negotiations, planning, back-and-forth, and working through every little detail… I can finally say it: the new salon location is happening!
There’s still a long road ahead. Walls will come down, new ones will go up. There will be plumbing, concrete drilling, construction dust, countless decisions, and so many details to bring together before this space becomes what I envision.
But standing here now, I feel mostly grateful.
Sometimes things come together in a way that reminds you they were simply meant to be. This space feels like one of those things.
New ICUT Studio location will be in a beautiful plaza surrounded by wonderful neighbors, and I already know it’s going to become something incredibly special 🖤
Right now, it may just look like an empty salon waiting for a transformation—but I can already see what it’s going to become. 🤍
Here’s to taking chances, trusting the process, and building something beautiful from the ground up.
The next chapter of ICUT Studio starts here. 🔑✨
And yes… there is a lot of construction ahead. 😅 Stay tuned—I’ll be sharing the transformation along the way.
So happy I got to have the new Keune Hair Cosmetics products in my hands during my Hawaii trip! 🌺🌊✨
I’m incredibly grateful I had the chance to put them to the real test — Hawaiian humidity, ocean air, salt water, sun… the whole deal. And I can confidently say: I’m absolutely IN LOVE with every single product. 🤍
And it wasn’t just my hair! My family members were testing the products with me, which made it even more exciting to see how they performed on different hair types and textures.
A little extra color test you can see in the video — her hair is colored with Keune Tinta Color 5.56, and I was so impressed with how beautifully the color held up throughout the trip. Even with all the sun, humidity, swimming, and salt water, the color stayed rich and vibrant without noticeable fading. ❤️
Our hair went through all the Hawaii elements, and these products delivered! I seriously cannot wait to get my hands on more. 🫶🏼✨
09/06/2026
Summer vibes on film. So many great memories 🖤
Such a pleasure being part of the Education Class! ✨
Thank you so much for having me at .salon and for trusting me to guide you through the products, ingredients, and everything you need to know to get the best results. 💇♀️🧴
I’m confident you’re all set up for success, and I can’t wait to see you put everything you learned into action! 🤍
I look forward to the opportunity to visit the salon again and continue supporting your team’s success. 🫶✨
08/17/2026
Missing the creativity and competitions! Rush of emotions, shaky hands and feelings of something greater. Not everyone supposed to win, but everyone needs to try to feel difference 🖤. PHOTOGRAPHER SEATTLE | YULIYA SEVERTOKOVA thank you for the picture🤍
07/31/2026
Today I had the opportunity to travel as a Keune Haircosmetics educator and teach at Nike’s Air Salon at Nike headquarters.
We spent the day exploring permanent color, semi-color, lightening options and alternatives while sharing ideas, asking questions, and learning together. Education is always a two-way experience, and I truly appreciate being able to connect with professionals who are passionate about their craft.
A sincere thank you to the Nike Air Salon team for the incredible hospitality. The space, the people, and the culture were all exceptional. It was inspiring to meet such genuine, creative, and open-minded individuals who are dedicated to serving the Nike community.
Absolutely proud to be a part of education team! Experiences like this are a reminder of how valuable education and collaboration are in our industry.
Thank you to everyone who made today such a memorable experience.
We knew Japan deserved more than just camera roll photos, so we packed a vintage 35mm film camera and let the adventure decide the rest. Every click felt intentional, every frame was a surprise, and getting the negatives back might just be our favorite part.
05/25/2026
Mood of the day:
Bossy sunshine ☀️
Photographer:
LEARN • INSPIRE• TEACH
The first day at the 124 Go Academy in Ohio was filled with inspiration, learning, and meaningful conversations about the salon industry. Understanding the financial side, the numbers, and what truly creates profitability in this business was such a valuable experience.
I’m so thankful for every person and company that invested their time and support into us. From the owners, to the beautiful creative environment at and all of the generous sponsors — thank you for making this experience so impactful.
Special thank you to for sponsoring an amazing activity and dinner, and company for the thoughtful gifs🤍
05/16/2026
Throwback to this fiery avant-garde creation from a masterclass I never got around to posting ✨🧡
Obsessed with the exaggerated texture, sculptural shape, and editorial movement in this look. Creating hairstyles like this is a reminder that hair can truly become wearable art.
Model:
Special thank you to for inspiring creativity without limits and sharing your incredible vision 🤍
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12727 Northup Way Unit 21
Bellevue, WA
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