Winky Lux

Some moments are too cute to stay in the camera roll. 💖✨ Throwing it back to when we brought a little Winky magic to Toronto!

Some call it spooky season, we call it Basic Witch season. Serving a little lip magic all October long. ✨🖤

Sorry, we’re booked and busy romanticizing every single day of October. Starting with our favorite fall lip balms. 🍂🤎 Even better? Prime Day is here. Shop up to 33% off across our portfolio 10/6 + 10/7. ✨

Today’s dress code: whatever matches the Winky in your bag 💋 Shop up to 33% off your Winky favorites during Prime Day, 10/6 + 10/7. ✨

Just a basic witch with very good taste. 🧙‍♀️💋

We’ve all committed a Brow Crime or two. 👀🔎 Overplucked, overdrawn, uneven... the evidence is out there. Drop your worst brow offense in the comments. 💖 Consider this your brow redemption era. Enjoy 50% off our Uni-Brow collection at Ulta, online only TODAY! ✨

We’ve been waiting all year for this. Basic Witch season officially starts now. ✨

Just a little Winky behavior in Toronto 💋☕️ Thanks for playing along with us, Shoppers Drug Mart Beauty.

Toronto, you were a dream. 💖✨ Two days of Winky whimsy at the Shoppers Drug Mart Beauty Beauty+ Event, made even sweeter by getting to meet so many of you IRL. Thanks for stopping by, saying hi, and stepping into our little world of Winky. Until next time, Toronto. 💋