New Definition Brows, NDBrows

ESPRESSO 🤎

Rich. Deep. Intense

A dark, luxurious brown made for deeper brunette and black hair tones.

For bold, beautifully defined brows without the heaviness of black.

Shade 02 of 04.

Coming soon 🤎

CHOCOLATE BROWN

Soft, warm and deliciously rich.

A beautiful brunette brown for softly defined brows with just the right amount of depth.

Shade 01 of 04.

Coming soon 🤎

Something NEW is coming… 👀✨

We’re changing the way you fill your brows.

And if you’re heading to the Tauranga Women’s Expo next weekend, you’ll be the FIRST in the country to experience it.

We’re pre-launching our newest brow innovation exclusively at the expo on the 19th and 20th of September

4 shades. A whole new way to create fuller and naturally beautiful brows.

📍 Mercury Baypark, Mount Maunganui
📅 Saturday 19 & Sunday 20 September
⏰ 10am–4pm

See you there ✨

We can’t wait to see you all there 🌟

🎉 TAURANGA GIVEAWAY WEEK! 🎉

✨ Ready for your best brows yet? Today’s prize is the Ultimate Brow Bundle from New Definition Brows, NDBrows valued at $175!

The bundle includes a brow pencil, styling wax, brow power, stencils and a dual ended spoolie - everything you need for beautifully defined brows at home 💕

Plus, you’ll also win a double pass to the Tauranga Women's Lifestyle Expo so you can come along and discover even more beauty, fashion, shopping and lifestyle goodies! 🛍️

How to enter:
👍 Like this post & follow Women's Lifestyle Expos NZ
💬 Tag the bestie you'll be bringing to the Expo 👯‍♀️

Winner drawn Mon 14 Sep, 11am. Prize to be collected from the Tauranga Women’s Lifestyle Expo.

💜 Tauranga Women's Lifestyle Expo 2026
💜 Sat 19 & Sun 20 Sep, 10am - 4pm
💜 Mercury Baypark, Mt Maunganui
💜 Earlybird tickets from just $8 + fees: https://bit.ly/4mvtnZV

Your everyday secret to effortlessly good brows.
Born from years behind the brow chair, our products are created with a professional eye for what actually works ✨

We absolutely love getting feedback like this 💛

Thank you so much to everyone who takes the time to leave us a review. As a small business, it genuinely means so much to know you’re loving the products and that they’re doing exactly what they’re made to do

I created these products as a brow artist who is quite literally obsessed with brows, I don’t think you’ll find anyone who is more obsessed with brows than me 😂 So there’s honestly nothing better than hearing that you’re loving the products as much as I do

✨ A NEW ESSENTIAL HAS ARRIVED. ✨

We’re so excited to introduce our very own Featherline Sharpener

We designed our own sharpener specifically for the Featherline Brow Pencil to keep the blade sharp, precise and ready to create those ultra fine, hair like strokes.

With a 0.05mm blade tip, keeping your pencil perfectly sharp is key to achieving that signature Featherline finish and now, we’ve made it easier than ever ✨

Swipe to see our Featherline Sharpener in action →

“As women, we’re often so busy looking after everyone else that we forget ourselves. Spending five minutes doing your brows isn’t about vanity. It’s a small act of self care before the school drop offs, the meetings, the emails and everything else the day brings”

After more than 12 years as a brow artist, Jasmine Rufford has discovered that brows have very little to do with beauty.

They're about confidence, identity and recognising yourself in the mirror.

In this heartfelt article, she shares the moments that have stayed with her most - and why a good brow is about so much more than appearance.

Read more 👇🏻