Ajen.care

Scent is taking a new form.

Our Limited Edition Scent Diffuser with April van Domburg & Edith Beurskens arrives this week.

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Look closely at the elements: raw, simple, and functional. That same philosophy goes into our Hand Wash.

No unnecessary additives, no controversial ingredients. Formulas with 98% natural ingredients, crafted with deep respect for the nature around us and the skin you live in.

Imagery consciously created with AI.

Once home to rose farmers supplying the perfume industry of Grasse, this Provençal cottage comes with quite a story. And an edible garden, a verandah overlooking the hills and a kitchen made for long, market-inspired lunches.

Which Francophile you know would fall for this Ajen Getaway too?

Just outside Seillans, in the Var region of Provence, Centifolia Provence is a carefully restored country cottage for 6, where stone floors, vintage pieces and aged textures have been given a new life. Head to the link in our bio to discover the 4 details that make this getaway worth bookmarking.

𝙰𝚓𝚎𝚗 𝙶𝚎𝚝𝚊𝚠𝚊𝚢: 𝙲𝚎𝚗𝚝𝚒𝚏𝚘𝚕𝚒𝚊 𝙿𝚛𝚘𝚟𝚎𝚗𝚌𝚎
The French Edit
📷 Images by Linde

A coastal botanical for your body.

Known for its nourishing, restorative and soothing properties, sea buckthorn helps support skin hydration. That’s why it’s a key ingredient in our Soothing Body Lotion, helping to leave the skin feeling soft, smooth and comforted.

Sea buckthorn is a strong coastal plant that grows naturally in sandy dunes, including along the Dutch coast. Its bright orange berries are naturally rich in vitamins, antioxidants and fatty acids.

For kinder routines.

As summer gives way to autumn, our surroundings begin to shift. The days grow shorter, temperatures drop, and our rhythm changes with the season.

With big holidays behind us and daily routines back in full swing, heading toward the water or stepping outside for a moment can help us stay grounded. Nature has a way of bringing a sense of calm, even when the calendar is filling up again.

Imagery consciously created with AI, based on real-life model Soesja Leugs.

Introducing Ajen Body Lotion.

The natural next step after cleansing: nourishing yet lightweight, quick to absorb and created to leave skin feeling soft, smooth and comforted.

Made in the Netherlands with 98% ingredients of natural origin and enriched with sea buckthorn, known for its nourishing and restorative properties.

Available in Citruspeper and Wilderloof. Begin with the Starter Set: a refillable 250 ml glass bottle and a 450 ml refill pouch.

The next step in your body ritual. Let nature in.

Orders placed this weekend will be shipped after the weekend.

A softer ritual is coming.

After months of sun, water and warmer days, skin often asks for a little more care. A new step in the Ajen body care ritual is almost here: nourishing, sensory and created for everyday use.

Coming 12 September.

Open skies, sheep on the dikes and views that seem to go on forever. The Netherlands, just as we like it.

Making our way through Spain with KIANA MARIA.

We like things that remind us life didn’t always move this fast. What better way to slow down than with a summer road trip captured on analogue film.