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From Sea to Cell™
Skincare Formulated for Men
Using biologically intelligent microalgae that adapt to your skin’s needs in real time.
10/08/2026
The Advanced Routine. Three products. One system.
Every formulation exists for a reason.
The Hydrating Face Serum delivers lasting hydration. The Mattifying Moisturiser helps strengthen the skin barrier whilst balancing excess oil. The Advanced Eye Serum targets the first signs of fatigue around the eyes.
Individually, each product solves a specific need. Together, they create a routine built specifically for men’s skin.
Three products. Under three minutes. Better skin, every day.
05/08/2026
A men’s skincare routine takes two minutes.
That’s the whole ask.
Men’s skin is up to 25% thicker than women’s and produces up to twice as much oil. It doesn’t need more. It needs the right formulas, used properly, twice a day.
Two minutes at the sink. Morning and night.
Nobody will tell you your skin looks better. They’ll tell you that you look well. That you look rested. That something’s different, and they can’t place it.
From Sea to Cell™ is how we make it.
The Two Minutes That Count is what you do with it.
One of the biggest misconceptions about skincare is that it’s separate from wellness.
We don’t see it that way.
If you’re training regularly, paying attention to your nutrition, and investing in your health, your skin deserves the same consideration. It’s your largest organ, and it’s exposed to more than almost any other part of your body.
Looking after it isn’t about vanity.
It’s about completing the system.
That’s why we built YCode: to make skincare simple, effective, and specifically designed for men’s skin. Because wellness doesn’t stop at the gym or the kitchen.
It starts from within and shows on the surface.
03/08/2026
Hydration shouldn’t sit on the surface. It should work where your skin needs it.
The Hydrating Face Serum delivers moisture deep into the upper layers of the skin using glycerin, sodium hyaluronate, niacinamide, and marine bioactives to support lasting hydration and skin balance.
In our consumer trials:
92% reported healthier-looking skin
92% felt consistently hydrated
94% said it felt lightweight
92% said it absorbed quickly with no residue
Lightweight. Fast-absorbing. Built specifically for men’s skin.
How you apply a moisturiser affects how well it performs. Here’s the method we like.
Small amount from the tube. Place it directly on the face in five points: forehead, both cheeks, nose, chin. Do not rub it between your palms first. Your hands absorb product before it reaches the skin. What you lose to your palms is product that was meant for your face.
From those five points, spread gently outward using your fingertips. Work from the centre of the face toward the hairline. Upward and outward, not downward. Dragging the skin down creates friction and unnecessary stress, particularly around the jawline and cheeks. Gentle, even spreading ensures the product is distributed in a thin, consistent layer and absorbs on contact.
The Mattifying Moisturiser is formulated to set fast. Once applied, the rice starch begins absorbing oil immediately. Give it 30 seconds to settle before touching your face or styling your hair. The matte finish holds through the day.
One application. Five dots. Under 30 seconds.
31/07/2026
Chlorella vulgaris. A freshwater microalgae with one of the densest nutrient profiles of any single-celled organism. It has been adapting to environmental stress for over 2.5 billion years. The compounds it evolved to survive are the same compounds your skin uses to recover.
Five documented biological roles in one ingredient:
1. Collagen support. Rich in proline, glycine, and lysine: three amino acids essential for collagen synthesis. Research has also demonstrated anti-collagenase and anti-elastase activity, meaning Chlorella can help prevent the enzymatic breakdown of existing collagen and elastin.
2. Anti-inflammatory. The chlorophyll content has documented soothing properties. Research confirms it can help reduce redness and calm irritated skin after environmental exposure.
3. Barrier strengthening. Polysaccharides reinforce the skin barrier from within, helping prevent moisture depletion.
4. Antioxidant protection. Carotenoids, particularly lutein and beta-carotene, protect against UV-induced oxidative stress. The same shield Chlorella built for itself over billions of years.
5. Osmoadaptation. Over the 2.5 billion years of environmental stress it produced a dense concentration of protective compounds: antioxidants, polysaccharides, amino acids, carotenoids. These are retained after extraction and delivered to the skin, working across multiple biological pathways simultaneously.
Chlorella vulgaris is the lead bioactive in both the Hydrating Face Serum and Mattifying Moisturiser. High concentrations in both.
Biology is our brief.
The eye area is the first place fatigue shows.
Puffiness. Dark circles. Fine lines.
The Advanced Eye Serum is designed to address all three in a single step. Lightweight, fast-absorbing, and built specifically for men’s skin.
Award-winning. Powered by marine bioactives, a light-reflecting mineral complex, and three melanin-adaptive formulas.
Visible improvement from the first application. Results that continue to build with consistent use.
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London