Shedid & Parrish
Share
Salon quality products for Curly & Textured Hair
Vegan, 100% natural, Cruelty Free, Scent Free
09/09/2026
So many curl brands, so much noise. How can you know which one is for you.
The truth is when you know you know. We’ll be waiting x
07/09/2026
Quality doesn’t need to shout.
It confidently sits back, knowing it will be discovered in time.
And when it is…you’ll wonder where it’s been hiding for so long.
27/08/2026
Understanding ingredients is so important. Not just what they do but how they’re sourced, processed and how much is included. Read our blog to find out more. And remember to always look at your ingredients label to see where in the list it appears. The higher up the better! (Of the good stuff of course)
Travel light, travel right! The Summer Curl Edit is all you need with products that do more and last longer so you can relax and enjoy.
Let us Look after your Natural curls so you can Live your best Holiday!
What a special moment to receive this fabulous video from the amazing star Ann Ogbomo.
As an incredible actress on both stage and screen, she has previously shared the struggles she has faced with her hair in the industry and I know how much she loves and appreciates her curls! As an avid swimmer too, keeping her curls healthily whilst sticking with her passions are so important.
So to receive this video out of the blue as Anne’s getting her hair braided courtesy of I was truly blown away.
Thank you so much Ann. Seeing you use, share and celebrate our Afro Butter and product range is more than I could have dreamed of 🙏🏽😘🙏🏽
The cut is important, so too is the product selection but above it all it’s the consultation.
Being seen, heard and understood from the start of the process is everything.
I used to find going to the hairdresser traumatic, the anxiety of not knowing what they’ll do and how I’d leave! Finding a good stylist is like dating… and when you find them you never want to let them go!
Share the love… celebrate your curl stylist below and why👇🏽
The summer sun can wreak havoc on curls… want to eliminate frizz, protect against dryness and loss of moisture and get a great antioxidant shield against UV rays?
Our Curl Control Serum does it all. Combats frizz without the crunch. Giving shine, definition and hold, all whilst protecting. All in one.
Let Shedid & Parrish look after your curls so you can Live your best Summer 🫶🏽
03/08/2026
Healthy curls are a joy and makes looking after your hair even more joyful.
After numerous curl consultations we hear many people seeking the same thing, “how to achieve curls that are easy to look after, reduce breakage & help growth” so we put together these simple tips for achieving just that - beautiful, luscious, bouncy locs.
The big secret, it’s down to two things, simplicity and consistency.
And let us know how you’re getting on with your own healthy curl journey. For any more tips, just let us know. We’re here for you x
There’s a certain kind of pleasure as a founder when a customer (and friend) is so excited by how their curls showed up on a photoshoot that unsolicited, they just have to share the results.
This truly is what we’re about. Helping you love your curls, feel excited by them and want to share how good they look.
Thank you Serena Gonsalves-Fersch you and your curls look gorgeous ❤️
(Oh and to add, her products of choice are our Leave In Conditioner & Curl Styler with a touch of Curl Control Serum in this crazy heat to combat the frizz!)
28/07/2026
Just a little break from the norm…
When your hair is everything even the cards you receive are on a theme. This one made me chuckle so had to share.
Love it 🥰
Click here to claim your Sponsored Listing.
Category
Address
London
E14