Sav Samuel Makeup Academy
Business mentor
04/10/2026
The invites are officially going out for The Undeniable Table š¤
And some of the first women have already taken their seats.
The more I build this, the clearer it gets that this isnāt just about creating another business event.
Itās about women leading.
Because thatās the missing piece for so many brilliant women in business.
You can be amazing at what you do.
You can have the offer.
The experience.
The results.
The ideas.
But if people donāt see you as the woman leading the conversation in your space, you can still stay invisible.
And thatās what weāre going to be talking about around this table.
How do you become the woman people think of first?
How do you become known in your industry?
How do you build a community around what you do?
How do you create your own opportunities instead of constantly waiting for somebody else to give you one?
How do you lead online AND in the real world?
Because I donāt want the women coming to The Undeniable Table to just be attendees.
I want women who are going to lead.
Women who contribute.
Women who make introductions.
Women who create opportunities.
Women who eventually host.
Women who build their own hubs.
Women who become the person everyone in their community knows for what they do.
And Iām also creating loads of Undeniable Moments throughout the day.
Moments where the women in the room are seen.
Speaking.
Sharing their ideas.
Leading parts of the conversation.
Being photographed.
Creating content they can actually use afterwards.
Having things they can take back to their own platforms that position them as the expert and leader they already are.
Because if this is about becoming UNDENIABLE, I donāt just want you leaving with notes.
I want you leaving with visibility, content, connections and proof of leadership.
Itās when your name starts carrying weight.
When people trust you.
Recommend you.
Think of you.
Bring you into rooms.
And when you start building that kind of leadership around your business, everything changes.
If youāre reading this thinking,
āI need to be in that room.ā
You know where my DMs are. š¤
02/10/2026
Okay, so I booked the venue and I am SO freaking excited š
Iāve wanted to do something like this for literally years.
And the more Iāve been putting it together, the more Iām realising this isnāt really about creating another ābusiness eventā.
God knows we have enough of those š
Itās about creating the kind of room I actually want to be in.
Women who are ambitious.
Women who have big ideas.
Women who can sit there and say, āYeah, Iām going to make millions one dayā without everyone thinking sheās lost the plot š
Women who genuinely want other women to win.
And something else has become really clear to me while Iāve been creating thisā¦
Leadership is a massive part of it.
Because I think thatās the missing piece for so many women.
Not another strategy.
Not another person telling you exactly what THEY did and expecting you to copy it.
But actually asking:
Who are YOU?
What do YOU want to be known for?
What do YOU believe?
How are YOU going to lead in your industry?
Because every woman who sits around this table is a leader.
Whether she fully sees herself that way yet or not.
And I want us talking about how we become more visible, create opportunities, build communities, use our voices and become the women people think of when they think about our industries.
Thatās becoming UNDENIABLE to me.
And I donāt want women simply turning up to this, having lunch and disappearing.
I want them involved.
Leading things.
Creating things.
Connecting people.
Eventually building their own little hubs.
Actually being part of what this becomes.
Anyway š Iām probably saying too much now.
But tomorrow I start personally inviting the first women to the table.
And that feels bloody exciting.
The Undeniable Table is officially happening. š¤
30/09/2026
I booked the venue today and I am SO freaking excited šš¤
Because this is becoming so much bigger than an event.
The more I build The Undeniable Table, the clearer the vision gets.
This is about women leading.
Because I genuinely think thatās one of the missing pieces.
Every woman who sits at this table is a leader.
Maybe she already owns that.
Maybe she hasnāt fully stepped into it yet.
But she has ideas.
She has influence.
She has something to say.
She has people she can impact.
And she has the ability to create something bigger than herself.
Weāre going to talk about what it actually means to lead in your business and your industry.
How to stop waiting for permission.
How to become known for something.
How to create your own opportunities.
How to build community around your work.
How to use your voice.
How to become the woman people think of, trust and want in the room.
How to become UNDENIABLE in your industry.
And the part Iām most excited about?
I donāt want women coming into this community as passive attendees.
I want women who eventually lead parts of it.
Host.
Connect.
Create opportunities.
Build their own local hubs.
Bring women together.
Because leadership isnāt about being the loudest person in the room.
Itās about having the courage to create the room.
And todayā¦
I officially booked ours. šš¤
The Undeniable Table is happening!
28/09/2026
Some of the biggest shifts in my business havenāt come from another strategy.
Theyāve come from conversations.
Talking to people who are where I want to be.
Talking to women who understand the vision.
Talking to people who can see something in me before I can even see it myself.
And I think we underestimate how powerful that is.
People talk all the time about women empowering women and, if Iām completely honest, sometimes itās a load of BS.
Because Iāve also seen women compete with each other.
Tear each other down.
Get weird when someone else starts doing well.
And thatās not the kind of space I want to create.
I want a room full of women who can look at another woman doing something incredible and think:
āYES. Go bigger.ā
Women who share ideas.
Make introductions.
Open doors.
Celebrate each other properly.
No jealousy.
No weird energy.
No trying to be the most important person in the room.
Just powerful women who genuinely want to see other women become more powerful too.
Thatās the room Iām creating.
Iām still not giving you all the details yet š
But I will say thisā¦
I want some incredible women to be part of it.
So if you read this and thought, āThatās me.ā
And youād be interested in speaking or contributing to the secret event Iām creatingā¦
DM me āTABLEā.
Iād love to hear from you. š¤
26/09/2026
Iāve been waiting YEARS to do this.
And Iām finally doing it.
This isnāt just an event for me.
I genuinely feel like this is the start of something much bigger.
When I was in the makeup world, one of the things I loved most was the community I had created around it.
The women.
The conversations.
The ideas.
The support.
The feeling of people genuinely wanting to see each other win.
And Iāve realised I really want to build that again.
But this time, around women in business who are building BIG lives.
The kind of women who already know, deep down, Iām going to be a millionaire one day.
Not because theyāre obsessed with money for the sake of money.
But because they know what theyāre capable of.
They know what theyāre building.
And they know their current reality is not their final one.
Women who want to make millions.
Share genius ideas.
Open doors.
Refer each other.
Hype each other up.
Talk about dreams and goals that might sound completely delusional to everybody elseā¦
ā¦but make perfect sense in the room.
Women who want to level up every part of their lives while building businesses that actually mean something to them.
Thatās the room I want.
And if Iām really honest, Iāve spent a lot of my life walking into rooms and never fully feeling like I was part of them.
Like I was there⦠but somehow still on the outside of it.
And I donāt want the women in my community to feel like that.
So instead of waiting to find the roomā¦
Iām creating my own table.
A place where women can sit down together.
Have a coffee.
Have a tea.
Talk properly.
Share the big ideas.
Say the things they donāt always get to say out loud.
Make real connections.
And be present.
Itās going to be small.
Very small.
And thereās a reason for that.
Iām not going to tell you everything yet.
But this isnāt a one-off event.
This is the beginning of something.
And I have a feeling itās going to be very special.
More soon. š
26/09/2026
You are not being dumped into a portal and told to go watch module one š©
My business has evolved a LOT over the years.
And the thing Iāve realised is that Iām not really interested in handing women another generic strategy.
I want to look at what youāve already built and figure out:
Why is this harder than it needs to be?
Where are you undercharging?
What are you under-monetising?
Why are people watching but not buying?
What does your business need to stop doing?
What should we be doubling down on?
Thatās the work I love.
So if youāve been wondering how you can work with me, there are currently 3 ways:
Business Diagnosisā¢
I look at the business and show you the top gaps I see.
6-Week Private 1:1 Intensive
For the woman who wants me beside her while we fix one specific commercial problem properly.
The Undeniable Woman⢠ā 6 months
For the woman who wants ongoing eyes on the business as we diagnose, implement, review and refine while she grows.
Different level of support.
Same thing at the centre:
I see the gap. You scale.
If youāve been wondering which one is right for you, DM me READY and Iāll tell you what Iād recommend.
25/09/2026
Today some old makeup pictures popped up and it made me think about something I probably havenāt really owned enough.
Over the years, whether someone came into my world as a model, a student, a client, whatever it was⦠I always wanted them to leave seeing more in themselves than they did when they arrived.
Yes, I taught makeup.
Yes, I taught skill.
But it was always bigger than that.
I loved helping women realise:
You can do more than you think you can.
You can build something.
You can create something.
You can make money from your skill.
You can become really bloody good at what you do.
You can change direction.
You can want more.
And sometimes it just takes one person to look at you and say:
āDo you realise what you could actually do with this?ā
That part has always meant so much to me.
And itās been amazing watching women I trained years ago go on to flourish, build businesses, teach others, grow, evolve and do things that maybe they didnāt even see for themselves at the time.
That ripple effect is huge.
One person learns.
Then teaches someone else.
Then that person passes it on again.
And I think thatās why Iām thinking so much about this next chapter now.
Because business is where I want to pass that on next.
Not just strategy.
Not just tactics.
But helping women see the capacity they already have, the gaps they canāt see yet, and what could actually be possible when they stop thinking so small about themselves.
That feels like the next evolution of everything Iāve always done.
Helping women see more in themselves ā and then build from there.
And something is coming. š
A little reminder that while youāre busy building the business, looking after everyone else and doing ALL the things⦠youāve got to look after yourself too š«¶š½
A few weeks ago I treated myself to the Deluxe HydraFacial at .leicester and honestly, my skin has been looking SO good since!
My skin was feeling really dry before and one of the biggest differences is Iām not piling on foundation anymore ā which I really donāt want to be doing anyway š Iāve literally just been wearing tinted moisturiser and my skin still looks good.
Iāve recommended it to a few friends since and theyāve noticed a difference too!
And just to be clear, this isnāt an ad, Iām not an affiliate and Iām not being paid to say this š I just genuinely loved it and think when you find something good, you share it.
Sometimes youāve just got to treat yourself too š
Business does not need to be complicated.
In fact, one of the biggest things I do with clients is strip everything back.
Because when you already have proof, results and people who want what you do, you usually do NOT need another 17 offers, another funnel and another complicated strategy.
You need the right offer.
This client was already doing well.
People were coming into her world.
She was selling lots of low-ticket products.
But the higher-ticket side? Not moving enough.
So first, we worked on the audience.
We built the community.
We got people seeing more of her story, her wins, her journey, what she had achieved and why she was actually the person to learn from.
Not more random content.
Content that made people understand:
āShe knows what sheās doing.ā
Then in the background, we built ONE scalable offer.
And I remember saying to her:
āYou only need five clients to make Ā£5k.ā
She literally went:
āOh my God⦠you make it sound so simple.ā
And I said:
āBecause it is.ā š
She was already brilliant at what she did.
She already had the results.
People already wanted to learn from her.
We didnāt need to reinvent her business.
We needed to package what was already working in a way that was easier to sell and easier to scale.
She didnāt sign five.
She signed six.
Ā£6k.
But actually, the best bit wasnāt even the Ā£6k weekend.
Because that offer was recorded.
So now she has an asset she can continue selling in the background as passive income, while running the live version at a higher price a few times a year.
That is what I mean when I talk about making your expertise work harder than you do.
Sometimes the answer is not MORE.
Itās:
What already works?
What are people already buying?
What do they already trust you for?
And how can we turn that into one stronger, cleaner, more scalable offer?
Simplicity wins.
And sometimes you donāt need more information.
You just need someone to look at your business and say:
āThis is the gap. This is what Iād do next.ā
Thatās the part I love.
And when I say Iām on a beginner hiking journey, I really mean it š
Walking? Fine.
Uphill? Fine.
High altitude? Weirdly fine.
Water though⦠oh my God.
The second I see water, something in me changes.
You see the lovely pictures, but what you donāt see is the moment I literally went into a freeze state halfway across those stones.
The water wasnāt even deep.
But my body did not care.
I suddenly got this strange tingling in my arms, I could barely feel them properly, everything felt like it slowed down for a second and I just stopped.
My husband was behind me asking me something and I was basically likeā¦
āHuh?ā
I was there, but for a second my brain had gone somewhere else.
And I think thatās the strange thing about fear.
Sometimes your body reacts before your rational brain has even caught up.
For me, it links back to a time I almost drowned, so logically I knew I was safeā¦
but my body was basically saying:
āAbsolutely not. We remember this.ā
And I think this happens in so many areas of life too.
Putting yourself online.
Speaking in front of people.
Starting something new.
Walking into a room where you donāt feel like you belong.
Sometimes you think:
āWhy am I reacting like this? I KNOW Iām okay.ā
But your body can still go into fight, flight or freeze when something feels unfamiliar or threatening.
And I wanted to share this bit without the dramatic music, without cutting around the awkward bits, without pretending I was completely fine.
Because I wasnāt.
And I think itās important to show that side too.
Online, itās very easy to only show the polished version.
The nice photo.
The bit after youāve done it.
But the real bit is often the wobble in the middle.
The fear.
The hesitation.
The moment where you donāt look confident at all.
Anyway⦠my hubby stayed behind me, I eventually got myself moving again and I made it to the end of the cave ššš½
Coming back was even worse š kids were running past me lol š
And THANK GOD nobody filmed that bit š i actually wave at him like ye stop the rolling- but thinking back I wish we would have kept going.
But I did it šŖ
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