MakeUp in
The worldwide trade shows dedicated to the makeup and skincare industry.
Tradeshows dedicated to the skincare and makeup industry ✨
💚 MakeUp in LosAngeles - February 12 & 13, 2025
❤️ MakeUp in Paris - June 18 & 19, 2025
🩷 MakeUp NewYork - September 17 & 18, 2025
04/08/2026
+150 exhibitors. One first selection. ✨
🆕 NEW, first time on the show floor
CG-Labs, RC Packaging, QIUPAI, Hankook Cosmetics, ACT Beauty, Lessonia
💖 LOYALS, they always come back
Symrise, ITIT Cosmetics, FusionPKG, Baosheng, Faber-Castell, Colep
⭐ PERFORMERS, they set the standards
HNB Corporation, Capsum, Pennelli Faro, Croda Beauty, Hwasung x Nowcos, Quadpack x Texen
And this is only the beginning,
First reveals and exclusive previews are coming.
📅 September 16 & 17, 2026
📍 Javits Center, New York
👉 Get your badge: Link in bio.
10K, THANK YOU ❤️
10,000 followers. A number we’re proud of, but above all, 10,000 people sharing this incredible journey with us.
Over the years, you’ve been exhibitors, visitors, speakers, partners, jury members, suppliers, and friends of the beauty industry... and it’s thanks to you that MakeUp in World continues to write its story.
Through these smiles, these encounters, and these candid moments captured along the way, we simply wanted to say thank you for your trust, your energy, and your loyalty.
And what could be more meaningful than reaching this milestone as we prepare to celebrate the 15th edition of MakeUp in NewYork? ✨
The best chapters are still waiting to be written, together.
Thank you for being with us from the beginning, or for joining us along the way. 💫
24/07/2026
HEARD DURING THE IT AWARDS JURY...
Yesterday, the French jury of the MakeUp in NewYork 2026 IT Awards gathered for the second stage of the selection process, carefully reviewing the last entries to determine this year’s finalists ✨
Drawing on the expertise, experience, and discerning eye of its members, the jury assessed some of the market’s most promising innovations, highlighting the creativity and excellence shaping the future of the beauty industry.
What’s next ? The US Jury will join the French members to decide on the overall winners from among the finalists !
We can’t wait to reveal the IT Awards finalists and winners ! Stay tuned and follow MakeUp in to discover the selected innovations in each category, coming very soon
📅 September, 16 & 17, 2026
📍 Javits Center, New York
👉 Get your badge: Link in bio
24/07/2026
HEARD DURING THE IT AWARDS JURY...
Yesterday, the French jury of the MakeUp in NewYork 2026 IT Awards gathered for the second stage of the selection process, carefully reviewing the last entries to determine this year’s finalists ✨
Drawing on the expertise, experience, and discerning eye of its members, the jury assessed some of the market’s most promising innovations, highlighting the creativity and excellence shaping the future of the beauty industry.
What’s next ? The US Jury will join the French members to decide on the overall winners from among the finalists !
We can’t wait to reveal the IT Awards finalists and winners ! Stay tuned and follow in to discover the selected innovations in each category, coming very soon
📅 September, 16 & 17, 2026
📍 Javits Center, New York
👉 Get your badge: Link in bio
BeautyJury CosmeticTrends BeautyAwards
22/07/2026
🎤 Consumer trends, AI, product innovation, sustainability, and the evolving beauty market...
The MakeUp in NewYork conference program is designed to brought together experts, brands, and suppliers to explore the topics shaping the future of the industry.
Take a look back at some highlights from last year’s sessions and stay tuned : the 2026 conference program is coming soon✨
📅 Save the date: September 16 & 17, 2026.
🎟️ Get your badge today and follow us to be among the first to discover the 2026 conference sessions and speakers.
👉Link in bio
BeautyMarket
Last Friday, part of the MakeUp in NewYork 2026 IT Awards french jury gathered to evaluate and select the finalists and winners in the Formulation and Ingredients categories✨
We can’t wait to know and reveal the IT Awards finalists… Follow to keep up to date with the IT Awards, meet this year’s jury and get a preview of the latest innovations on the market !
📅Next selection session on July 22
🎟️ Registrations are now open
📍 September 16 & 17, 2026 | Javits Center, New York
👉 Get your badge: Link in bio
04/07/2026
📸 A look back at the moments that brought MakeUp in NewYork 2025 to life
The excitement surrounding the IT Awards. Lively discussions during conferences and Beauty Talks. Busy aisles filled with meetings, discoveries and fresh perspectives. A community brought together by a shared drive to shape what comes next in beauty.
Throughout the event, emerging trends, new product approaches, inventive packaging concepts and evolving consumer expectations fueled conversations across every corner of the show.
More than a gathering of industry professionals, MakeUp in NewYork served as a space where expertise met curiosity, where ideas gained momentum and where new opportunities began to take shape.
Swipe through and relive some of the highlights that made MakeUp in NewYork 2025 a key meeting point for the beauty community.
A taste of what makes MakeUp in NewYork unique, and what awaits for its 15th edition in 2026.
📅 September 16 & 17, 2026
📍 Javits Center, New York
🎟️ Get your badge : Link in bio
CosmeticsIndustry BeautyCommunity BeautyTrends ProductDevelopment
22/06/2026
Two days of inspiration, innovation and meaningful connections at the Carrousel du Louvre. ✨
A heartfelt thank you to all the exhibitors, visitors, speakers, Beauty Talks guests, partners and teams who made MakeUp in Paris 2026 such a special edition.
Here are some of our favourite moments from the show. 📸
Now, we’d love to hear about your experience. Your feedback will help us make the next edition even better.
The survey takes around 6 minutes to complete.
👉 Share your feedback via the link in bio.
See you next year at MakeUp in Paris!
19/06/2026
Merci.
Merci à toutes celles et ceux qui ont fait vivre MakeUp in Paris 2026.
Pendant deux jours, vous avez transformé le Carrousel du Louvre en un lieu d'échanges, de découvertes et de rencontres. Merci aux intervenants pour la générosité de leurs partages, aux exposants pour leur confiance et l'audace de leurs innovations, et aux visiteurs pour leur curiosité et leur enthousiasme.
Ce sont vos conversations, votre énergie et votre regard sur la beauté de demain qui ont donné à cette édition toute sa force!
Avant de nous quitter, nous aimerions connaître votre ressenti. Vos retours nourrissent directement l'édition à venir : https://hubs.ly/Q04m10YW0
Nous vous donnons rendez-vous les 16 et 17 juin 2027, au Carrousel du Louvre, pour écrire ensemble le prochain chapitre.
À très bientôt,
L'équipe MakeUp in Paris
---------------------------------
Thank you.
Thank you to everyone who brought MakeUp in Paris 2026 to life.
For two days, you turned the Carrousel du Louvre into a space for exchange, discovery and connection. Thank you to our speakers for the generosity of their insights, to our exhibitors for their trust and the boldness of their innovations, and to our visitors for their curiosity and their energy.
It is your conversations, your enthusiasm and your vision of the beauty of tomorrow that gave this edition its full meaning!
Before we say goodbye, we would love to hear your thoughts. Your feedback directly shapes the edition to come: https://hubs.ly/Q04m10YW0
We look forward to seeing you on June 16 and 17, 2027, at the Carrousel du Louvre, to write the next chapter together.
See you very soon,
The MakeUp in Paris team
Day 1 recap ✨
What a first day at MakeUp in Paris.
Beauty innovations, inspiring talks, conferences, animations, cocktails, meetings and so many moments shared across the show.
Thank you to everyone who joined us today at the Carrousel du Louvre.
And good news: we’re doing it all again tomorrow.
Join us for Day 2 and keep following our stories for more highlights, behind-the-scenes moments and live updates.
See you tomorrow 💄
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