Beauty & Business by Jake
Beauty & Business by Jake 🖤
Helping you stand out with expert makeup artistry, branding, social media management, and business consulting.
Look your best, build your brand, and make an impact! Hi, I’m Jake, a blend of logic and creativity, passion and precision. I’ve always been drawn to the space where strategy meets artistry, and my work reflects that. I combine the analytical side of business with the expressive power of makeup and personal branding, allowing me to create solutions that are both impactful and deeply personal. Being gender-fluid and part of the queer community, I’m committed to helping people express their authentic selves. It’s not just about business; it’s about creating a space where people can thrive, feel empowered, and connect with their true potential. Whether it’s through strategic social media management or makeup artistry, I’m here to uplift and inspire.
I love seeing the tangible results of my work—whether it’s a business that’s grown its audience by 45% in just a few months or a client stepping out with newfound confidence after a makeup session. Helping others succeed fuels my own passion, and nothing inspires me more than watching people and businesses flourish. Outside of work, you’ll find me writing poetry, experimenting with new makeup looks, cooking up something delicious, or lost in a pop music playlist. For me, every day is about blending creativity with purpose, and I’m excited to bring that to everything I do.
With a heart full of love,
Jake
Makeup Tutorials via Zoom 💄💻
I started my morning off strong with client Zoom bookings and, in a mildly scandalous plot twist, I showed up to my makeup tutorials completely bare-faced. 😂
Listen, the skin was behaving. The cheekbones were present. I wasn't about to interfere with divine intervention.
I’ve been doing more makeup education via Zoom lately and I’m loving it. It gives me the chance to actually get to know my clients, figure out where they’re at with makeup, what they want to learn, what makes them feel fabulous, and then build from there.
Of course, after the professional portion of the morning concluded, I caught myself in the camera and suddenly it became Vogue: The Home Office Issue.
Embrace your beauty. Flaunt your fancy. ✨
08/25/2026
Preserve your spark at all costs. 🖤
One thing I’ve learned from business, being a creative, and generally refusing to make myself smaller: not everyone is going to understand the vision while you’re creating it.
Good.
Your ideas do not need to be palatable to everyone. Your confidence does not need to be toned down to make somebody else comfortable. And your ambition certainly does not require a permission slip.
I’d much rather walk into a room as my full, slightly eccentric, wildly creative self than spend my life becoming easier for other people to digest.
Protect the spark. Claim the room. Be unforgettable. ✨
08/24/2026
GENDER-AFFIRMING MAKEUP VIA ZOOM 🖤
Makeup is art. Your face is the canvas. Learn the technique, play with colour, break a few rules, and create something that feels entirely you. 💋
1:1 virtual makeup education, from beginner basics to bold artistry.
DM to book. 🖤
08/24/2026
It’s No Makeup Monday! 🖤
I’m going bare-faced today and, in a shocking turn of events, no wig either. I’ve decided to wear this beautiful head wrap instead.
The skin isn’t looking too bad for an almost 27-year-old. I’m a lover of birds, but crow’s feet are simply not for me. I’m sure I’ll get progressively oilier throughout the day and look like a human fly trap by supper, but still, we serve.
This is your reminder that not everything you see online is absolutely perfect. I’ve got redness, milia, texture and pimples too. Look at the razor bumps on my chest, for example. It’s skin. It does skin things. This is my face, and I’m perfectly fine with that.
If you’re feeling it, drop your own fresh-faced photo in the comments. Let’s keep lifting each other up and celebrating ourselves exactly as we are, with or without the makeup.
With a fresh face,
Jake 🖤
New makeup haul 🖤
New products acquired. Kit restock underway. Tomorrow’s clients are about to be painted. 💄
Now to organize this beautiful little disaster.
08/20/2026
Oysters & cocktails. 🖤
Even in my all is lost moments, I remain hopelessly romantic. I still believe the tides will turn, love will find its way, and somehow, everything happens for a reason.
So why not have oysters on the half shell and a Cosmo while I wait for the plot to unfold? 🍸🦪
Channeling my inner Carrie Bradshaw, naturally.
And yes, I’m wearing a vintage Calvin Klein cream pantsuit in 30° weather. Fashion never sleeps.
Flaunt your fabulous,
Jake 🖤
08/19/2026
MAKEUP VIA ZOOM 🖤
Makeup is art. Your face is the canvas. Learn the technique, play with colour, break a few rules, and create something that feels entirely you. 💋
1:1 virtual makeup education, from beginner basics to bold artistry.
DM to book. 🖤
08/18/2026
DEEP IN THE CREATIVE CHAOS. 🖤
This period is for creation.
I’m working on company merch, thinking about what’s next, and figuring out how I take what I’ve built beyond makeup and branding. I need to pour all of this creative energy into my passion, dedicate myself and my time to my rainbow community, and strategize the next evolution.
I’m into darker aesthetics lately. Leather. Fishnets. Smoky eyeshadow. Heavy metal. A little more grit and a lot less giving a f**k.
I caught myself in the mirror at the mall tonight and a different, more empowered reflection stared back at me.
Maybe I’m the most me when I’m fractured.
Is strutting around the mall listening to Slipknot in my earbuds a waste of time? Absolutely not. That’s where my creative ideas come from. Somewhere above, somewhere within, somewhere between the food court and Sephora.
Anyway. The doll is creating. The plot is thickening. 🖤
08/17/2026
A Shadow in the Night 🖤
The evening settles violet on the street,
While August leaves exhale beneath my feet.
The dew hangs heavy, dusky, damp, and sweet,
And faint to***co drifts across the heat.
In tailored grey I wander through the night,
Leather cap, twelve rings that catch the light.
My painted eyes are smoky, sharp, and bright,
While heavy metal makes the world right.
For miles I walk beneath the buzzing signs,
Past headlights, strangers, patios, and pines.
The city moves in strange, electric lines,
Somewhere in the noise, my mind unwinds.
For when it's quiet, chaos fills my head,
A thousand little futures spin instead.
But give me crowds and music nearly red,
And suddenly I hear myself instead.
At nearly twenty-seven, here I stand,
Still building something no one ever planned.
I've broken glass and held it in my hand,
Then made a brighter mosaic where I am.
I've shed old skins and painted newer faces,
Loved deeply, wandered stranger places.
Each year has left its fingerprints and traces,
More colour filling all the fractured spaces.
Perhaps I've chased tomorrow far too fast,
Demanding answers from a stubborn past.
As though sheer will could make the future last,
Or fabulous trousers summon it at last.
I speak of magnetism, strange but true,
That what we radiate comes searching too.
Perhaps what's meant for me already knew
The way to find me long before I do.
So I won't beg the stars to show their hand,
I'll let the evening take me where it can.
With perfume, leather, silver, smoke, and sound,
I'll trust what's mine will find me walking 'round.
The world looks better fractured into light,
A kaleidoscope of colour in the night.
Still strange, still unfinished, still burning bright,
I walk toward what's next, a shadow in the night. 🖤
Click here to claim your Sponsored Listing.
Category
Contact the business
Address
Halifax, NS
B0J,B3A TO B4G