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Fluff: Casual Cosmetics™️
Beauty is more than makeup. Vegan, cruelty-free, paraben-free, palm o
How do your feelings differ when you think about lipstick versus any other makeup product?
Listen to the full conversation with Poppy King and Erika Geraerts. Link in bio.
It’s always about the customer.
Listen to the full conversation between Erika Geraerts and Poppy King. Link in bio.
Pretty Hard, The Podcast. Episode 58: Erika Geraerts and Poppy King. Live in conversation.
This episode is with one of beauty’s true pioneers, .
With over 30 years shaping the global beauty industry, Poppy has seen trends come and go, built iconic brands, and challenged the status quo.
In this intimate, live recording, we explored the current state of beauty, what it genuinely takes to maintain a brand in 2026, and how founders can create something different in an increasingly crowded market.
From finding your voice and building a brand with conviction, to balancing purpose with profit, we hope this conversation offers insights for founders, creatives, and anyone fascinated by the business of beauty.
Hosted at The Lobby by in South Yarra, Melbourne, this honest discussion was presented in collaboration with and its cities without houses; for members as well as invited friends of both Poppy King, , and Fluff.
If you could describe your relationship to beauty in one word, what would you say?
This is poppy 🐀🧠 日本製 🇯🇵 Poppy Lissiman’s answer.
Listen to the full Pretty Hard podcast conversation. Link in bio.
07/10/2026
i’m only available for whimsical experiences at the moment
Pretty Hard, the Podcast. Episode 57: Comfort. Poppy Lissiman’s Relationship to Beauty.
Poppy Lissiman has spent nearly two decades building one of Australia’s most recognisable independent fashion brands, doing it entirely on her own terms.
Known for creating accessories with personality and cultivating a fiercely loyal global following, I had been wanting to catch up with Poppy for years since we first met, and am grateful that she made the time to share her relationship to beauty with me.
Poppy and I talk about so many things - her relationship to hair, cosmetic tweaks, fashion, and eyewear, as well as more broadly - inspiration origins, and comparing life in Perth, Australia, to Tokyo Japan.
We unpack the realities of building a creative business built on integrity and originality, in an industry obsessed with trends, and what the future looks like for herself and her business.
I learnt so much about Poppy in this conversation and am excited for you to get to know the woman behind the brand too.
Listen via the link in bio.
poppy 🐀🧠 日本製 🇯🇵 Poppy Lissiman
05/10/2026
“I am all at once flawed and perfect. Confused and sane. Assured and indecisive. Special and completely and utterly boring and mundane.”
Read the full issue by Erika Geraerts on our Substack Issues Page. Link in bio.
This piece was written in collaboration with The Ritual by KIC, discussing the theme: “Method in the Madness.”
05/10/2026
“I reset. I drag myself to my desk. I shiver. I light a candle. I put on melancholic comfort music, and I say hello to the divine soul inside me and celebrate the privilege it is to walk this earth with all my faults, shortcomings, and past heartbreaks.
Ritual makes us human. It’s a remembrance of the constant spiral. It’s a way to plug into yourself in the truest and purest form.”
This piece was written in collaboration with The Ritual by KIC, discussing the theme: “Method in the Madness.”
Read the full issue by Kayla Moon on our Substack Issues Page. Link in bio.
05/10/2026
“...while capitalism and patriarchy don’t make men and masc presenting people question their self-worth as much as their feminine counterparts, they still need to keep them insecure enough to boost profits and ensure they don’t question the status quo.
Targeting our hairline is just one of their strategies. Recently, I have been seeing a lot of ads about hair transplants and hair therapy especially on Instagram. Not that I use Instagram very much these days, but when I do, every second advertisement is telling me to either buy some product to strengthen my hair or to do a hair transplant now before my receding hairline reaches a point of no return.
Although I am aware these ads are trying to make me insecure and I shouldn’t let them get to me, sometimes they do.
Sometimes, I’ll pause a story and let my thumb linger over the book now/buy now button and seriously consider clicking on the link.
Ultimately, I never do because the idea of getting a hair transplant or even buying one of those hair products feels like admitting defeat.”
Read the full issue by Emilio Lanera on our Substack Issues Page. Link in bio.
Reflections on beauty, ageing, and intervening. From our founder Erika Geraerts.
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