Foil Me
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At Foil Me, we create hand-drawn, Australian-designed foils and tools crafted for blonding, balayage and colour artists worldwide.
Explore our premium foils, brushes, clips and boards that elevate every service. Welcome to Foil Me – we are based in Adelaide, South Australia, founded in 2014 by husband and wife team, Iliano and Emily Ciardiello. Our business and what we represent is very simple: we offer our Foil Me lovers an easier life as master colourists by offering unique, custom designed foils that cater for any techniqu
05/08/2026
What do you mean July is over? That went by FAST. August, let’s go. 🤎 Swipe through for a little look back at everything we got up to last month because we have been BUSY! 💕
Grace, our Social Media Expert, celebrated her 5 year anniversary working at Foil Me! Emily and Ili took her out for a celebratory lunch at Singapore House in Adelaide and everything was so yummy. 🤤 Happy 5 years, Grace! 🩷
Grace, our Social Media Expert, celebrated her 5 year anniversary working at Foil Me! Emily and Ili took her out for a celebratory lunch at Singapore House in Adelaide and everything was so yummy. 🤤 Happy 5 years, Grace! 🩷
The moment we’d all been waiting for: The Silly Goose Collection officially hatched 🪿 We are loving seeing it arrive in your salons and all of the beautiful foiling sculptures you are creating 💕
Hearing kind words from our artists never get old. Thank you for sharing your experience with us, Grace 🫶
Emily Ciardiello and Ili got a little creative this month, stepping in front of the camera to share some special news with you all (you can find that on our page!) 🎬
Our US Ambassador Southern Utah Blonde + Lived in Hair brought his signature humour to our Silly Goose launch and had us laughing more than once 😂 Never a dull moment with this one.
Big things happening behind the scenes too, our newsletter got a fresh new look this month. Link to sign up is in our bio! 👀
04/08/2026
We know you have been busy behind the chair, so in case yesterday’s news passed you by… our prices have come👇 DOWN 👇 across almost our entire collection. Explore our full range at the new pricing via the link in our bio. 🫶💕
And before you ask! Nothing about our hair tools have changed. 🙂↔️ Not the alloy composition, not our signature embossing, not the quality, not the packaging. We simply reduced your investment. That is it. 🤝 Since 2014, our mission has been to give every professional hair artisan tools as extraordinary as the work they create. The world got expensive along the way with rising manufacturing costs, energy costs, one global crisis after another and we felt every bit of that alongside you. But rather than accepting it as the new normal, we spent the last year working behind the scenes to find our way back. Because you have always deserved more. 🩷🤎
Client loyalty on another level 😂🙌 It really is that serious. The bond between hairdresser and client is strong and not something to be played with. 🤝
PS, you see those juicy pastel yellow foils in this client’s hair? The Simply Lemon Collection is BACK in both AUS and the USA 🍋🇺🇸 Explore via the link in our bio!
McCall | Utah Hairstylist ✨ in Utah clearly knows her way around a foil, precise sections, clean placement, and a finish that builds exactly the loyalty we’re talking about. 🥰
Thank you for sharing this hilarious moment with us, McCall 💛
Grace here, Foil Me’s Social Media Expert! 👋 Confession: usually our Illustrated Collection shoots are a big production with a prop list and shot list… but this one was a little bit different 😂 Keep watching for some close ups of this gorgeous collection! Available now in Original and Wide via the link in our bio. 🌼
The idea started with my childhood miniature tea set (yes, with tiny geese on it! How perfect 🪿) and some old storybooks from growing up. I had a whole outdoor picnic planned. All very whimsical, all Silly Goose. AND THEN it rained ALL week ☔️, so we pivoted fast and ended up shooting right in my front yard instead. 😂
I looove all the greenery in the background, it tied everything together so beautifully. 💚🩷🩵🧡 I pulled in some fabric with the colours from the collection, and added a bit of apricot jam on toast for colour (and because what’s a picnic without a snack). The whole thing came together like we’d actually sat down to read some nursery rhymes together. It just goes to show, sometimes the best things can’t be planned! 🩷
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Adelaide, SA
5034
Opening Hours
| Monday | 8am - 4pm |
| Tuesday | 8am - 4pm |
| Wednesday | 8am - 4pm |
| Thursday | 8am - 4pm |
| Friday | 8am - 4pm |