Digital Remedy

Finance customers research for weeks—comparing rates, reading reviews, watching videos, revisiting your site—and touch your brand over 10 times before applying. Your last-click report credits one of them.

That gap is where finance media budgets get cut. Not because the media didn't work, but because the reporting couldn't prove it did. We built our finance practice around closing it:
🎯 Precision audiences from life events, intent, and first-party CRM
📺 Full-funnel sequencing across CTV, audio, display, and search
✅ Compliant-by-design creative for regulated categories
📊 Measurement past the form fill, to funded accounts and bound policies

Cost per lead is a starting point. Cost per funded account is the real conversation.

Heading into planning season and still can't trace revenue by channel? Let's talk. https://bit.ly/4xDEVig

With U.S. financial services ad spend growth slowing to 4% by 2027, the brands gaining share aren't spending more. They're proving more: tracing every dollar past the form fill to funded accounts, bound policies, and true ROAS.

Our latest blog breaks down key industry pain points, how to reach the right customer at the right financial moment, and the measurement framework that closes the loop. https://bit.ly/4wLdWBb

Financial Marketing Beyond the Click: Proving What Drives Growth Finance journeys are long, multi-touch, and mostly invisible to last-click. Learn how to prove media impact down to funded accounts and bound policies.

Our Data Engineering team gathered from across multiple continents to take this quarter’s Core Day to the next level (some might call it "Core Day++" ) with a four-day, in-person workshop in Panama City, Panama.

Beyond the obvious benefits of connecting and collaborating face-to-face, they used the opportunity to foster knowledge sharing between two previously independent teams that came together through different acquisitions.

A major win from the week: using LLMs to unlock more than 40 data pipeline enhancements. These improvements help power Echo, our omnichannel measurement platform, strengthening the data and infrastructure behind the insights our clients rely on. It was a powerful demonstration of what’s possible when talented team members come together with the right technology—turning complex challenges and new ideas into innovative solutions that move us forward.

🏕️ Camp BIMA is almost in session!

Digital Remedy is excited to sponsor this year's BIMA Summer Sizzler on August 13—an evening of networking, nostalgia, and a little summer camp fun.

If you'll be there, be sure to connect with Stephanie Juhas and Alex Tanev. Whether you're looking to make new connections, catch up with industry friends, or explore potential partnerships, they'd love to meet you.

See you around the campfire! 🔥

Our favorite kind of collaboration? The in-person kind!

Each quarter, our Core Days bring teammates together across our offices to collaborate, strengthen interdepartmental relationships, and enjoy some well-earned time together.

Here's a look at some highlights from across our offices from our most recent Core Day. 📸

Your attribution report says paid search earned 40% of the credit. Paid social took 35%. CTV claimed 10%. But it can't answer the question that matters most: how many of those conversions would have happened anyway?

Attribution distributes credit; it doesn't measure impact. It only sees converters, so it can't tell you what your media actually caused. That's why as many as 75% of buy-side marketers say their measurement falls short on rigor, trust, and efficiency (IAB, 2026 State of Data).

Our latest blog breaks down descriptive attribution vs. causal measurement and how incrementality testing separates what's working from what's waste. https://bit.ly/4pSxi4J

Your Attribution Model Is Describing Results, Not Explaining Them Attribution distributes credit. It doesn't measure impact. Learn why media leaders are shifting from attribution to causal measurement.

What a night at the AAF Tampa Bay + AMA Tampa Bay Experiential Marketing event! 🎉

As a proud sponsor, Digital Remedy was excited to help bring together 80+ marketing and advertising professionals for an evening of networking, fresh ideas, and engaging conversation. Special thanks to our own Mike Latka for helping make the event a success.

One theme stood out: the most impactful marketing creates memorable experiences that surprise, delight, and connect with people. And when digital and in-person experiences work together seamlessly, brands create even greater impact.

Thanks to everyone who joined the conversation!

The biggest shift in football isn’t on the field; it’s where fans are watching. 🏈

With 70%+ of NFL fans streaming games and digital live sports viewing continuing to surge, winning brands are planning beyond the broadcast.

Digital Remedy provides premium in-game inventory across eight major networks, 600+ venue-based DOOH screens, and precision targeting powered by ACR and geofencing to engage fans throughout the entire game-day journey.

From high-impact pause ads and picture-in-picture units to venue-based DOOH, we ensure brands reach fans before kickoff, during every big play, and long after the final whistle.

Planning your 2027 football strategy? Let's build a lineup that delivers measurable performance. https://bit.ly/4wlrX8o

⛳ We're excited to tee off at CIMA's 20th Annual Golf Classic as a proud hole sponsor!

There's no better way to spend the day than on the course filled with great conversations, new connections, and a little friendly competition.

If you'll be there, be sure to stop by our table and say hello to Mark Williams, Kyle McGovern, Scott Horwitch, and Kristin McClamroch, who will be representing Digital Remedy. They'd love to connect!

We’re excited to be sponsoring this year's BIMA Summer Sizzler (aka Camp BIMA) on August 13th!

Join us for the ultimate nostalgic summer camp-inspired experience, with something for everyone. Whether you're looking to...
1. Meet potential partners and clients
2. Catch up with industry colleagues
3. Grow your Boston-area marketing network
4. Or simply enjoy a great summer evening with your team

🎟️ There's still time to grab your ticket: https://bit.ly/4pzWNaF

We hope to see you there!