Miami Beach Bum Co.

Healthy shouldn’t mean expensive 🌊 I’m a marine scientist making reef-safe, premium body + outdoor care you can grab on a normal grocery run clean for everyone, not just the few 🌴

Owning a reef-safe brand isn’t a desk job 🌊 it means actually being in the water — testing formulas in real salt and sun, checking that nothing we make hurts what we’re swimming in 🌴 BTS of a workday.

You can’t build for the ocean from a boardroom. so we don’t. every product earns its spot in the water before it earns a spot on the shelf 🌴

OceanTested

The ocean has been prescribing this for free your whole life 🌊 sand pulling the heat out, salt water calming everything down, sun quietly lowering your cortisol… your nervous system already knows.

We just make sure your skin and hair are protected while you take your dose 🌴 Hair Shield + Save Face on, worries off.

Save this for the next time you need a reminder to go 🐚 tag who you’re taking to the beach

Protect the hair & clear the skin 🧜‍♀️ Hair Shield so the sun can’t fry your strands + Bum + Body cream (oregano-infused) to stop breakouts everywhere 🍑

Screenshot this so you don’t forget the combo ✨

Never gets old seeing us on the Whole Foods shelf 🥹🌴 had to say hi to our own bottles ✨

Find us at a Whole Foods near you 🤍

Send this to the mom who still has this bottle in her beach bag ☀️ no judgment — I used it too, until I flipped it over and actually read the back.

I made you a cheat sheet: the exact ingredients to look for (and skip) on any sunscreen label. Comment “SPF” and I’ll send you our Ingredient Decoder 🌴

Save this + send it to a mom who still shops this brand

Now we make reef-safe outdoor products for the sun obsessed ☀️ Comment ‘REEF’ and I’ll send you what ‘reef-safe’ actually means (most brands are lying about it) 👇