Lucid Leef

Sharing this one because bloody hell, look at her work. 😍

This competition is from fellow NZ small business Tāngata Mā, and she makes some of the most beautiful soaps I've ever seen.

And yes, she makes skincare too.

Do I care that technically we're in the same industry?

F**k no. There's room for all of us. 😂

I don't need another small business to lose for Lucid Leef to win.

So go check out her competition and have a nosey at her beautiful work while you're there. ❤️

Small businesses supporting small businesses. That's the good s**t.

🔮 GIVEAWAY 🔮

We’re giving away our most magical creation yet — The Owen’s Grimoire! 🖤✨

Three handcrafted Practical Magic inspired goat milk soaps:

🖤 **Black Soap** — Protection · Cleansing · Magic
🍹 **Midnight Margarita** — Sisterhood · Joy · Reclaiming Your Power
🌹 **This Kiss** — Love · Surrender · Magic

Every ingredient chosen with intention. Every lather a small act of magic! 🔮

And why are we giving this away? Because Friday 9th October is my birthday 🎂 and I can’t think of a better way to celebrate than by giving something magical to one of YOU! 🤍❤️

**To enter:**

❤️ Like this post
👉 Follow our page
📲 Share this post to your stories with us tagged
💬 Comment below — tell us which soap you’re most excited to use AND tag a friend who deserves a little magic in their life!

✨ Every comment is an entry so the more you comment the more chances you have to win!

Winner drawn Friday 9th October 🎂🔮 Open to NZ residents only — winner announced on our page!

Go get magical 🖤🌹🍹✨

Now I'm not going to bore you with every little update. But a small milestone in the fragrance development.

Trailed one of the fragrances after last nights shower and 12 hrs on I can still smell it on my chest.

Side note: Hubby is pretty stoked with the one he created too.

Celebrating small wins.

This image is far too classy for the woman running the account.

Three members of the Lucid Leef family looking suspiciously fu***ng sophisticated.

Tōtara & Rosehip Face Serum
For nourishing your face when the daily s**tshow winds down.

Māmaku & Pomegranate Body Lotion
Lightweight hydration for the rest of you, because your face isn't the only thing requiring maintenance.

Kawakawa & H**p Seed Balm
The little tin of rich, nourishing goodness for those bites, stings, rough bits and everyday ouchies.

Aotearoa botanicals. Thoughtfully chosen ingredients.

And a product photo that makes it look like I have my s**t completely together.

Don't ruin this for me.

Just another Lucid Leef order, packed up and ready to head out the door. This time up north.

Definitely didn't position it there specifically so I could casually get the beautiful flowers my son bought me into the background. 💐😂

LOOK AT MY FU***NG FLOWERS.

Anyway...

Thanks for your order.

And thanks to my boy for making his mum feel special. ❤️

WE HIT 3,000 FOLLOWERS! 🥳

On FB that is. Wakey Wakey insta.

Which is crazy considering my social media strategy has consisted of:

Make skincare.
Think of stupid s**t.
Film stupid s**t.
Post stupid s**t.
Occasionally remember I'm supposed to be selling skincare.

And yet... here we are.

3,000 people following this little Whanganui business.

You've watched me figure s**t out in real time. You've celebrated the wins, laughed at the f**k-ups, supported my products and allowed me to build this brand without pretending to be sugar coated.

And I appreciate the absolute s**t out of you for it.