Showroom 22
Showroom 22 launched in 2002 as the first dedicated fashion PR agency in New Zealand.
Today the agency manages a broad range of marketing initiatives for fashion, beauty and lifestyle brands from around the world.
26/05/2026
SKIMS IS COMING TO NZ • , the global fashion brand co-founded by & , will be available for the first time in New Zealand at the new .store department store on Queen Street, set to open in August 2026 • Founded in 2019, SKIMS has become one of the most culturally influential fashion brands globally, redefining modern essentials through technically constructed underwear, shapewear, loungewear, and swim designed for every body • As the first brand announcement for the soon-to-open Faradays, Creative Director and co-founder said: “We wanted to open the fashion conversation at Faradays with a brand that the world already loves, but that New Zealand has never had access to. SKIMS does that perfectly. It is one of the most culturally relevant brands in the world right now, and the fact that it is also genuinely accessible — that the entry point is real and the sizing is inclusive — makes it exactly the kind of brand we want to champion from day one.” • “Bringing SKIMS to New Zealand for the first time through Faradays marks an exciting milestone in the brand’s continued international expansion,” said Jens Grede, CEO and Co-Founder, SKIMS. “Faradays’ distinctive point of view and strong connection to the local customer on Queen Street make them the ideal partner to introduce SKIMS to the market while delivering an experience that feels consistent with our global brand vision.” • For further information and imagery please contact Showroom 22
25/02/2026
GARMENTS THAT FEED THE EARTH • For two decades, has been uncompromising in its belief that clothing should come from nature and return to it without harm • By turning their end-of-life, 100% cotton and plastic-free garments into organic biochar, this is now a reality, making Kowtow the first global fashion brand to do so at scale • The result is a closed-loop, returning textiles to the earth in their entirety • A huge congratulations to our friends at Kowtow for being the change our industry needs •
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