Diego dalla Palma Milano
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La bellezza è una bugia.
Il marchio diego dalla palma nasce a Milano a metà degli anni settanta e subito è rivoluzione: abilità professionali unite a idee rivoluzionarie e trasgressive, un linguaggio ironico e di rottura, e la capacità di dare un immagine di sé insolita e provocatoria, sono i segni distintivi di un brand di successo fra i professionisti italiani ed internazionali.
It’s here. ✨ The BEAUTY MANIFESTO Advent Calendar has arrived.
12 doors. 12 full-size beauty surprises.
Skincare, haircare and make-up all waiting to be discovered.
Little spoiler: inside you’ll find 2 products in an exclusive preview. But that’s all we’re revealing for now..👀
The countdown to beauty starts now.
Are you ready to open the first door? ✨
18/09/2026
Your favorite TOY comes with a beauty discovery ✨
Choose your iconic TOY mascara and discover the new skincare line with the exclusive Beautification Discovery Kit.
Make-up meets skincare in a new ritual designed to perfect your look from the very first step.
Discover Beautification before anyone else 😉
18/09/2026
Your favorite TOY comes with a beauty discovery ✨
Choose your iconic TOY mascara and discover the new skincare line with an exclusive Beautification Discovery Kit.
Make-up meets skincare in a new ritual designed to perfect your look from the very first step.
17/09/2026
Meet TOY + BEAUTIFICATION ❤️
Choose your favorite TOY mascara and discover the new skincare line in exclusive preview with the Beautification Discovery Kit.
Two skincare essentials designed to prep, perfect and enhance the skin before make-up: Skin Renewal Milky Toner + Universal Essential Concentrate.
Your favorite mascara, plus a first look at what’s next in skincare ✨
16/09/2026
Meet the perfect match between make-up and skincare 😉
Untile the 27th of September choose your favorite TOY mascara and get an exclusive first preview of the new skincare line, with the Beautification Discovery Kit 🤍
A first taste of a new skincare ritual ✨
*Instrumental clinical study conducted on 20 subjects at the Federico I| University of Naples using BEAUTIFICATION Skin Renewal Milky Toner and Universal Essential Concentrate.
Improvement in the claimed parameter as assessed instrumentally. Average value.
15/09/2026
All eyes on the TOYS ❤️
Bold volume, intense definition and lashes that make a statement.
Because some looks are simply impossible to ignore.
And from September 14th to 27th, your TOY comes with an exclusive skincare gift: purchase one TOY Mascara and receive the Beautification Discovery Kit, featuring the Renewing Toner-Milk and Essential Concentrate.
Two skincare essentials to complete your beauty ritual.
Make-up meets skincare ✨
Unboxing time ✨
Meet the Beautification Discovery Kit, a first look at a new skincare experience👀
Out tomorrow 🤍
An exclusive kit.
A new beauty ritual to discover.
And this is just a little sneak peek.
Can you guess what’s inside? ✨
Stay tuned.
14.09.2026
Something revolutionary is coming.
Are you ready to unlock it? 🔑
14.09, stay tuned!
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Indirizzo
Milan
20121