Style by Helena
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HElENA ARTÈ | COUTURE ARTISTRY
Where Western heritage meets haute couture.
Introducing an extraordinary couture cowboy hat, transformed into a sculptural expression of artistry through the language of hair. Every curve, texture and silhouette is thoughtfully crafted to create a piece that transcends fashion becoming wearable art.
This is not simply a hat.
It is a statement of individuality, craftsmanship and imagination.
Created for those who see fashion as an art form, Helena Artè redefines the cowboy hat through an avant-garde couture lens, merging sculptural hair artistry with the iconic spirit of the American West.
A silhouette. A sculpture. A signature.
Helena Artè where hair becomes couture, and couture becomes art.
Hair Artist &
Director .official
Make up
Photographer
Designer
Muse
official
06/09/2026
✨ Balayage realizat cu multă răbdare, atenție și pasiune! ✨
8 ore de muncă intensă, fiecare șuviță lucrată cu grijă, pentru a obține un rezultat cât mai frumos și natural. 🤎
A fost un proces lung, dar satisfacția de la final a meritat fiecare minut. Cea mai frumoasă parte? Zâmbetul și mulțumirea clientei când și-a văzut rezultatul. 🥰
Un balayage care ne-a pus la încercare, dar care ne-a demonstrat încă o dată că munca, răbdarea și pasiunea fac diferența. ✨
O nouă lucrare realizată de un membru valoros al echipei Helena Artè.
Felicitări pentru profesionalism, atenția la detalii și rezultatul impecabil! 🤍
Hair stylist .perju.mua
05/09/2026
Vintage hair style ❤️
04/09/2026
A beautiful fusion of Western spirit and high-fashion elegance.
Glamorous makeup, couture hair, and an exquisite statement hat created by Style by Helena Artè bringing a sophisticated, powerful cowboy aesthetic to life. 🤎
Hair Artist Couture Hair by Helena
Style by Helena Artè
Make up artist Julia Voron / Юлія Ворон
Photographer Attractionsevents
Muse Gamze Gumus
03/09/2026
COWBOY COUTURE by Helena
A contemporary interpretation of the classic cowboy aesthetic, reimagined through a couture lens. Sculpted hair, refined makeup, and sophisticated red accents create a powerful visual statement, balancing Western heritage with modern elegance and high-fashion artistry.
Hair style Couture Hair by Helena and Style by Helena Artè
Make up artist Julia Voron / Юлія Ворон
Creative director Liliana Silva
Photography Attractionsevents
Designer Anne Marrie + Model
03/09/2026
Couture Cowgirls a contemporary take on Western elegance. 🤎
A refined blend of high-fashion styling and classic Western influences, brought to life through sculpted makeup, radiant skin, softly defined eyes, and luxurious, textured hair.
Every detail was thoughtfully created to balance strength, femininity, and effortless sophistication.
Hair stylist Couture Hair by Helena
& Style by Helena Artè
Make up artist Julia Voron / Юлія Ворон
Creative director Liliana Silva
Photography Sabbir Ahmed
Models
Bibi Ionela Obreja
Anne Marrie
Liliana Silva
Gamze Gumus
HAIR CONCEPT — HAIR COUTURE: WESTERN VIBE
Where the Western hat becomes hair, and hair becomes art.
An artistic interpretation of the Western spirit, transformed into avant-garde hair couture.
The centerpiece of the look is a sculptural Western hat created entirely from hair, turning the traditional cowboy hat into a wearable piece of artistic craftsmanship. Hair is no longer simply styled — it becomes the material, structure, and identity of the hat itself.
The design explores the relationship between Western heritage and high fashion, combining the iconic silhouette of a cowboy hat with intricate hair artistry, sculptural detailing, texture, and movement. The hair is manipulated, shaped, woven, and constructed to create a dramatic couture form that feels both powerful and unexpected.
The result is a one-of-a-kind artistic hair sculpture — part hairstyle, part headpiece, and part couture artwork. It captures the rebellious freedom of the West while elevating it into a sophisticated, editorial fashion statement.
Mood: Western · Avant-garde · Artistic · Rebellious · Luxurious
Material: Hair as couture medium
Key element: A Western hat sculpted entirely from hair
Aesthetic: Sculptural, dramatic, handcrafted, fashion-forward
Hair Artist by
Make up artist by
Photography
Creative Director .official
Muse .official
Muse
Designer by
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Opening Hours
| Monday | 9am - 7pm |
| Tuesday | 9am - 5pm |
| Wednesday | 9am - 5pm |
| Thursday | 9am - 5pm |
| Friday | 9am - 5pm |
| Saturday | 9am - 5pm |
| Sunday | 9am - 5pm |