Guiltless Beauty
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Welcome to Guiltless Beauty! East Saint John's premier salon and spa, where self-care is never selfish! Guiltless Beauty – Where Luxury Meets Self-Care!
Indulge in expert beauty treatments that help you relax, refresh, and radiate—because you deserve it. At Guiltless Beauty, we believe self-care should be indulgent, empowering, and absolutely guilt-free! Our full-service salon & spa offers everything from flawless hair and nails to luscious lashes, and expert waxing—because you deserve to look and feel your best without a second thought.
💖 Hair | Nails | Lashes | Waxing & More 💖
Treat yourself—because beauty should always be Guiltless! Book your appointment today.
📍 418 Rothsay Ave, Saint John NB | 📞 506 634 2887
One of our favourite parts of the Saint John Women’s Show was getting to collaborate with some incredible local businesses for our giveaway basket! 🥹🤍
A huge congratulations to our lucky winner Laura , and an even bigger thank you to the amazing businesses who made this basket possible:
✨ John H Walker Insurance
🍇 Dizzy Grape
🌾 Fairfield Farm Candle Co.
🤍 SAINT JOHN NB - HAIR | FACIALS | LASHES | NAILS
We’re so grateful to have been surrounded by businesses that believe in supporting local and building community. Thank you to everyone who visited our booth, entered the giveaway, shared our business, and made this weekend so special. We can’t wait to see you all again! ✨
09/17/2026
❕ THANK YOU SAINT JOHN ❕
A huge thank you to everyone who came out to the Saint John Women’s Show this weekend! 🤎
We had such a great time and it was so nice getting to meet so many new faces, see some familiar ones, and introduce more people to Guiltless Beauty!
Thank you to everyone who stopped by our booth, booked or tried a service, bought something, shared our posts, tagged us, or even just came over to say hi. The support truly means so much to us, especially as a small local business. 🥹
We also want to thank everyone who helped put the Women’s Show together and all of the other amazing vendors we got to meet throughout the weekend!
We had an amazing couple of days and are so grateful to everyone who helped make it such a good experience. We can’t wait to see some of your faces again at the salon! 🤎✨
09/11/2026
Come spend the weekend shopping local, supporting Canadian small businesses, meeting some incredible women, and treating yourself while you’re at it. 🇨🇦✨
Guiltless Beauty will be at BOOTH #36 — come say hi, shop, hang out and see what we’ve brought with us! 🤎
📍 Saint John Women’s Show
Friday, Sept. 11 | 4–8 PM
Saturday, Sept. 12 | 10 AM–6 PM
Small businesses make a BIG impact. 🫶🏼
Shop local. Support Canadian. Support your community.
09/09/2026
Back to school means fresh starts… and maybe a little self-care too. 🤎✨
Whether you’re heading back to class, getting the kids back into routine, or just looking for an excuse to treat yourself, we’ve got you!
🎓 BACK TO SCHOOL SALE ( September 7th - 19th )
Buy one service, get your second service 30% OFF!
Bring your bestie, your mom, your sister, someone you love — or keep both services for yourself. We won’t judge. 😉
Hair • Nails • Lashes • Brows • Waxing • Pedicures + more
Because a fresh start looks good on you. 🫶🏼
📍 Guiltless Beauty | Suite 205
📲 Book online — appointments are limited!
30% off applies to the service of equal or lesser value. Some restrictions may apply.
09/06/2026
Brow laminations + tints don’t always have to mean big, bold brows. 🤎
One of our favourite things about brow services is how completely customizable they are to you.
Want fluffy + full? We can do that.
Prefer soft, natural + polished? We can do that too. ✨
A brow lamination can simply help tame stubborn hairs, create a little more fullness and give your natural brows a beautifully lifted shape — while a customized tint adds just enough definition to make your morning routine that much easier.
Your brows, just better. 🤎
Not sure if a brow lamination is right for you? Comment BROWS below or send us a message and we’d be happy to chat!
📍 Guiltless Beauty | Rothesay Ave, Saint John, NB
📲 September appointments available
✨ Want a better wax? Your prep matters! ✨
Proper prep before your waxing appointment can make a HUGE difference in your results — and exfoliation is one of the most important steps. 👏🏼
Exfoliating helps remove dead skin cells that can trap hairs underneath the skin, making it easier for the wax to grab the hair properly. It can also help prevent those annoying ingrown hairs and little bumps afterward!
For your best wax:
✨ Gently exfoliate 24–48 hours before your appointment
✨ Keep your skin moisturized between waxes
✨ Let your hair grow to about the length of a grain of rice
✨ Come to your appointment with clean, dry skin
✨ Skip lotions, oils & deodorant on the area that day
✨ Avoid shaving between appointments!
And don’t forget about aftercare! Once your skin has had time to settle, regular gentle exfoliation between appointments is KEY to helping prevent ingrowns and keeping your skin smooth. 🤎
Not sure what to exfoliate with? We’ve got you! We carry different exfoliation options right here at the salon, so we can help you find the best method for your skin and waxing routine.
🛍️ Grab your exfoliation essentials at the salon before your next appointment!
📲 Ready for your next wax? Book your appointment and let’s get you smooth! ✨
Better prep = better results. 🤎
08/20/2026
✨ WE’RE GOING TO THE SAINT JOHN WOMEN’S SHOW! ✨
We are SO excited to announce that Guiltless Beauty will officially have a booth at the Saint John Women’s Show! 🤎
Come hang out with the Guiltless girls, shop, get a little treat and see what we’ve been working on! 👀✨
At our booth you can expect:
💎 Mini beauty services
🛍️ Salon-quality retail + goodies from local businesses
🤎 Guiltless Beauty merch
🎁 Giveaways, prizes + exclusive show specials
We’ve got lots planned and seriously cannot wait to see some familiar faces AND meet so many new ones! 🥹🤎
📍 Saint John Women’s Show
✨ Find us at the Guiltless Beauty booth!
Tag the girls you’re coming with 👇🏼
08/11/2026
Kinda chic to have something on the calendar that’s just for YOU. 🤎
Even more chic when it’s with us. 👀
📲 Book online now
📍 Saint John, NB
08/10/2026
Blonde, bright & blended to perfection ✨🤍
Liz worked her magic on this gorgeous blonde and we are OBSESSED with how soft and seamless it turned out 😍
Ready for your blonde refresh? 👀
📲 Book your appointment with Liz today!
🚨 STOP SCROLLING… WE HAVE NEWS! 🚨
Guess who’s back?! 👀💕
Brooklyn has officially joined the Guiltless Beauty team as an aesthetician, and we’re SO excited to have her back! 🥳
To celebrate, she’s treating all new and returning clients to 50% OFF her services until August 31st! ✨
This is your sign to book that appointment you’ve been putting off. 😉
👇 Tell Brooklyn “Welcome Back!” in the comments!
📲 Then send this to someone who deserves a little self-care.
📍Saint John, NB
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Saint John, NB
E2J2C4
Opening Hours
| Monday | 10am - 8pm |
| Tuesday | 10am - 8pm |
| Wednesday | 10am - 8pm |
| Thursday | 10am - 8pm |
| Friday | 10am - 8pm |
| Saturday | 10am - 3pm |